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About the Role
AMC Global Media is seeking a Senior Analyst – Content Research to join their Research team in New York, NY. This role will conduct analyses on audience behavior, content performance, and programming trends, translating data into actionable insights and recommendations for content strategy and marketing initiatives.
Responsibilities
- Own analyses from end to end, including business question development, methodology selection, data validation, analysis, insight generation, and recommendation development.
- Conduct recurring and ad hoc analyses across audience behavior, content and franchise performance, programming trends, seasonal patterns, schedule performance, acquisition, retention, engagement, and marketing effectiveness.
- Translate ratings, streaming, survey, and other performance data into clear insights, business implications, and actionable recommendations.
- Develop and present executive-ready reports, presentations, and performance summaries.
- Support audience architecture and content strategy initiatives by identifying target audiences, audience segments, franchise opportunities, and viewing patterns.
- Develop audience profiles, segmentations, competitive readouts, and targeting recommendations.
- Partner with Business Intelligence and other data teams to validate data sources, troubleshoot discrepancies, confirm KPI definitions, and ensure accuracy.
- Apply foundational forecasting and benchmarking techniques to evaluate actuals versus expectations.
- Incorporate competitive, market, and platform context into analyses.
- Manage multiple priorities and projects in a fast-paced environment.
- Quickly learn and adapt to new systems, tools, methodologies, and data sources.
Requirements
- Bachelor's degree required.
- 3-4 years of experience in analytics, insights, research, business intelligence, media research, or a related field.
- Strong proficiency in Excel, including analysis, structured analytics templates, pivots, formulas, and VLOOKUP/XLOOKUPS.
- Strong analytical, problem-solving, critical-thinking, and reasoning skills.
- Excellent attention to detail and commitment to data accuracy, consistency, and quality control.
- Strong written and verbal communication skills.
- Ability to translate data into insight stories, business implications, and forward-looking recommendations.
- Demonstrated curiosity, initiative, and ability to learn new systems, tools, and business areas quickly.
Skills
- Streaming
- Digital media
- Entertainment
- Television
- Subscription businesses
- Audience research
- Content performance analysis
- Excel
- Audience analytics
- Nielsen measurement tools
- Streaming performance data
- Survey research
- Power BI
- Tableau
- Analytical tools
Location
- New York, NY
Work Type
- Hybrid
Experience Level
- Senior
Education Level
- Bachelor's degree
Salary/Compensations
- $70,000 - $90,000
Benefits
- Medical
- Dental
- Vision
- Prescription Drug Coverage
- 401k Plan
- Wellness Program
- Life Insurance
- Tuition Reimbursement
- Paid Time Off
- Paid Parental Leave
- Adoption Services
About the Company
- AMC Global Media is home to many of the greatest stories and characters in TV and film and the premier destination for passionate and engaged fan communities around the world.
- We create and curate celebrated series and films across distinct brands and make them available to audiences everywhere.
- Our portfolio includes targeted streaming services AMC+, Acorn TV, Shudder, Sundance Now, ALLBLK and HIDIVE; cable networks AMC, BBC AMERICA, Independent Film Company, Sundance TV and We TV; and film distribution labels Independent Film Company and RLJE Films.
- The company also operates AMC Studios, our in-house studio, production, and distribution operation behind acclaimed and fan-favorite originals including The Walking Dead Universe and the Anne Rice Immortal Universe, and AMC Networks International, our international programming business.
Equal Opportunity
- The Company is committed to policy of nondiscrimination in its employment and personnel practices. Applicants are considered for all employment without regard to race, color, religious creed, religion, alienage, citizenship, gender, gender identity, national origin, ancestry, genetic predisposition or carrier status, age, marital status, familial status, military or veteran status, status as a victim of domestic violence, stalking or sexual assault, sexual orientation, disability or any other characteristic protected by federal, state or local law.