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About the Role
Small Girls PR is seeking a Senior Account Executive with strong media relationships and a proven track record of securing meaningful placements. This role will support higher-level client communications, lead team calls and meetings, and participate in strategy discussions for clients in the consumer lifestyle space. We are looking for a generalist with experience across various industries or someone eager to explore new client categories.
Responsibilities
- Work alongside client leads to contribute ideas towards viral campaign moments and execute them.
- Craft creative pitch angles to position clients uniquely and achieve 20-100 placements per campaign.
- Write pitches, fact sheets, media briefs, and press releases.
- Establish and maintain relationships with consumer media across print, digital, podcasts, substacks, and broadcast outlets.
- Develop strategies and relationships to earn placements in social media channels.
- Mentor junior team members to help them develop into future leaders.
- Manage upwards by sharing recommendations for team member or client growth.
- Contribute ideas towards viral campaign moments and bring them to life.
- Craft creative pitch angles that position clients uniquely from their competitor set and yield 20 - 100 placements per campaign idea.
- Write pitches, fact sheets, media briefs, press releases and more with ease to provide media everything they need to garner killer coverage.
- Establish and maintain warm relationships with consumer media across print, digital, podcasts, substacks, and broadcast outlets, leading to regular placements as well as feature stories.
- Help develop strategies and relationships to earn placements in social media channels, like Hypebeast’s TikTok.
- Mentor junior team members, helping them flourish into future leaders.
- Manage up to senior leaders, sharing recommendations for areas of growth for team members or clients they work with to support the overall growth of the team and larger business.
Requirements
- Minimum of 3+ years of relevant experience.
- Agency experience or fast-paced startup background preferred.
- Ideally a true generalist that leans in the lifestyle and consumer tech spaces.
- Intellectually curious and a natural storyteller.
- Proven track record of securing top-tier press placements.
- Skilled writer, crafting pitches and copy with clarity and cleverness.
- Enjoys forging relationships with media, colleagues, and clients.
- Comfortable leading client calls and providing strategic counsel.
- Creative thinker not afraid to take a risk or push the envelope.
- Passion for error-free work; double-checks every detail and spots typos.
- Optimistic Problem Solver: Approaches challenges with a solutions-first mindset.
- Proactive & Adaptable: Eager to jump in wherever needed, quick on feet when plans shift.
- Curious & In-the-Know: Stays on top of new media, culture, and tech trends.
- Strong media relationships with journalists.
- Detail-Oriented & Organized: Stays on top of deadlines and supports team across multiple accounts.
- Creative Contributor: Brings fresh ideas to brainstorms and contributed to campaigns or stunts that earned media traction or client praise.
Skills
- Media Relations
- Pitching
- Writing
- Client Communications
- Strategy Development
- Mentoring
- Relationship Building
- Creative Thinking
- Problem Solving
- Adaptability
- Organization
- Attention to Detail
Location
- NYC office
Work Type
- Hybrid
Experience Level
- Senior
- 3+ years
Salary/Compensations
- $80,000-$80,000
Benefits
- Generous PTO that scales with tenure
- Summer Fridays
- Day of Rest for mental health
- Caregiving days
- Time off for Unsick Days dedicated to preventative care
- Dedicated time for collaboration and strategic solo work (Smalls In Sync program)
- 100% employer-covered medical plan
- 401k match up to 4%
- Dental
- Vision
About the Company
- Small Girls PR is a communications company known for its innovative client campaigns, including work with GE, Esusu, Ring doorbells, thredUP, and Zappos.
- The agency was among the first to offer client brand campaigns on TikTok.
- Recognized for pioneering unique HR policies.
- Has an AI Leadership committee training employees at the intersection of PR and AI.
- Features a vibrant culture with employee-led committees shaping company policy and organizing celebrations.
- Orchestra is the first communications company built for today’s media landscape, acquiring nine firms including Small Girls PR since 2022.
Equal Opportunity
- At Small Girls PR, fairness and equity are incredibly important factors throughout our hiring process.
- If you’re excited about this role, but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway.
- We are a diverse and high performing company that is dedicated to creating an inspiring workplace for all.
- It is the policy of Small Girls PR to provide equal opportunities to all qualified persons, and to recruit, hire, train, promote, and compensate persons in all jobs without regard to race, color, religion, sex, national origin, disability, or sexual orientation.