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Responsibilities
- Plan and execute digital campaigns including HCP websites, email, eDetailing, video, and other digital content.
- Manage digital platforms and coordinate content development with agencies.
- Track KPIs, analyze campaign performance, and drive continuous optimization.
- Execute digital initiatives in line with the overall omnichannel strategy.
- Support the adoption of new digital tools and AI solutions.
- Collaborate cross-functionally to improve HCP engagement and business impact.
Requirements
- 10+ years of pharmaceutical industry experience, including 3+ years in marketing.
- Proven experience in digital marketing and omnichannel execution.
- Strong analytical and stakeholder management skills.
- Understanding of AI applications in digital marketing.
- Business-level Japanese and English proficiency.
- Bachelor's degree or higher in business, medical, or life sciences preferred.
Experience Level
- 10+ years of pharmaceutical industry experience
- 3+ years in marketing
Education Level
- Bachelor's degree or higher in business, medical, or life sciences preferred