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About the Role
The Affinity Group Segment Specialist (K-12) plans and executes a customized sales strategy for a unique segment of K-12 and education accounts. This role requires deep knowledge of the key account segment and building strong relationships with Food Service Directors and Chefs. The specialist provides ongoing client support, including product demonstrations, training, and understanding client needs.
Responsibilities
- Designs and implements customized sales strategies in conjunction with the Director of K12 for key accounts.
- Collaborates with the sales force on go-to-market strategies, competitive analysis, successes, and challenges.
- Maintains up-to-date knowledge of operators within the account segment and acts as a resource and solution provider.
- Maintains in-depth knowledge of key local distributors to gain their support for stocking and selling products.
- Understands strategic account details including menu rotations, population and trends, desired cost structures, conversion opportunities, product training, and multiple product uses.
- Maintains up-to-date customer profile folders and utilizes the CRM system weekly for sales call activity reporting, updates, follow-ups, and customer profile management.
- Communicates changes in product usage and distributor information.
- Provides sales results and updates to manufacturers as needed.
- Maintains samples in the assigned office.
- Addresses client quality control issues and communicates resolution processes.
- Participates in visits to key strategic accounts with a prepared itinerary.
- Cooks food products and creates menu combinations to aid in the sales process.
- Performs other duties as assigned.
Requirements
- Ability to execute and follow through a sales plan.
- A positive, professional, and proactive attitude.
- Strong communication skills.
- Ability to work well with teams and strong motivational skills.
- Holistic approach to menu planning with multiple brands and manufacturers.
- Expertise in tracking legislation and selling through regulations impacting district menus.
- Culinary support for practical meal planning.
- Know-how in leveraging commodity pricing and programs.
- Stewardship of health and wellness initiatives.
- Leadership in supporting trends like breakfast, after school meals, and summer feeding programs.
- Experience with innovative marketing programs and K–12 industry partnerships.
- Adept at building trust and credibility.
- Planning and organizational skills.
- Strong problem-solving and strategic planning skills.
- Proficiency in using the CRM System daily.
- Experience with Call Reporting in CRM System.
- Must have a valid driver's license.
- Ability to perform the essential functions of the job.
- Flexible work hours to accommodate position demands, including some weekends.
- Ability to travel daily up to 75% of the time within the territory.
- Occasional overnight travel may be required.
Skills
- Food industry sales or operations
- Communication skills
- Motivational skills
- Menu planning
- Legislation tracking
- Culinary support
- Commodity pricing
- Health and wellness initiatives
- Marketing programs
- Industry partnerships
- Building trust and credibility
- Planning
- Organization
- Problem solving
- Strategic planning
- CRM System usage
- Call Reporting
Location
- Territory
Work Type
- Full-time
- Travel
Experience Level
- 3+ years experience in the food industry sales or operations
Education Level
- High School Diploma / GED
- Some college preferred
Salary/Compensations
- $65,000 - $75,000
About the Company
- The Affinity Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Equal Opportunity
- We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
- All employment is decided on the basis of qualifications, merit, and business need.