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About the Role
As a Werkstudent Social Media, you will be instrumental in making Maniko visible, relevant, and relatable on Instagram and TikTok. You will support the marketing team with fresh ideas, trend awareness, and content creation to keep our brand at the forefront of digital culture.
Responsibilities
- Support the planning, creation, and publication of content on organic social media channels.
- Create content for Instagram and TikTok, including short-form videos, stories, and posts.
- Assist with community management and interact with followers in the brand's tone.
- Identify relevant trends, formats, sounds, and cultural moments.
- Support content shoots, product launches, and campaign activations.
- Coordinate content assets, captions, and publishing schedules.
- Contribute fresh ideas to make the brand appear relevant, entertaining, and culturally connected.
Requirements
- Currently enrolled in a university for the entire duration of employment.
- Strong understanding of Instagram and TikTok, including their content formats.
- Initial practical experience in creating short-form social content.
- Basic video editing skills (e.g., CapCut, Premiere Pro, or similar).
- Confident in writing short, entertaining, and brand-appropriate social copy.
- Deep interest in social media, trends, and digital culture.
- Creative, proactive, and eager to contribute own ideas.
- Strong sense for what appears authentic and relevant on social media.
- Reliable, organized, and independent work style.
- Comfortable appearing on camera.
- Strong communication skills with a community-first mindset.
- Ability to work quickly, pragmatically, and experiment with new formats.
- Initial experience in social media, content creation, community management, or influencer marketing is ideal.
- Basic knowledge of Canva, Photoshop, or other design tools is ideal.
- Experience filming content with a smartphone and setting up simple lighting is ideal.
- Basic knowledge of social media analytics and reporting is ideal.
- Prior knowledge in beauty, fashion, or lifestyle is ideal.
- Personal experience building or managing a social media account is ideal.
- Genuine enthusiasm for beauty and nail trends is ideal.
- Good sense for entertaining hooks and storytelling is ideal.
- Confidence in interacting with creators and the community is ideal.
- Humor and a natural, approachable communication style is ideal.
- Comfortable in a dynamic environment where priorities can change quickly is ideal.
Skills
- Social Media
- Content Creation
- Video Editing
- Copywriting
- Community Management
- Trend Identification
- Digital Culture
- Storytelling
- Influencer Marketing
- Graphic Design
- Smartphone Filming
- Social Media Analytics
- Beauty Trends
- Fashion Trends
- Lifestyle Trends
Location
- Berlin, Germany
- Remote
Work Type
- Werkstudent (part-time)
- Remote
- Hybrid
Experience Level
- Entry-level
- Student
Education Level
- University enrollment
Benefits
- 100% Remote option
- Flexible working hours
- Deutschlandticket (public transport ticket)
- Urban Sports Club Membership
- Ownership and influence on company growth
- Personal and professional growth opportunities
- Annual training budget (€300, adjustable)
- Team events in Berlin
- Dynamic and motivated team environment
- Inspiring culture with flat hierarchies and quick decisions
About the Company
- Maniko is an innovative, fast-growing company in the nail polish industry offering high-quality products worldwide.
- Known for revolutionary, self-adhesive nail polish technology for professional home results.
- Driven by a passionate team committed to continuous improvement.
- Values lived include: Facts over Ego, Challenge accepted, Power to the people, Who if not you?