About the Role
Publicis Media harnesses the power of modern media through global agency brands Publicis Collective, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe, Publicis Media’s digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world.
Responsibilities
- Execute, manage, and optimize all e-commerce campaigns, including tactical approaches, campaign activation & maintenance, and monthly recaps, while meeting or surpassing client performance expectations.
- Assist in client strategy and growth of Retail Media Paid Search/Sponsored Product Listings, with partners like Walmart, Criteo, Chewy, Instacart, and Kroger.
- Manage the delivery of insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for a campaign launch.
- Collaborate with colleagues and peers across the organization to provide insight and recommendations.
- Provide performance reporting against client goals with insights and optimization recommendations.
- Develop budget and performance projections for testing new partners or technology.
- Conduct monthly client billing audits and actualize bill/pay systems when applicable.
- Maintain stellar relationships with the vendor partners to further advance Zenith as a preferred client partner.
- Assist in coaching, managing, and educating Campaign Managers and Campaign Specialists, helping to support campaigns.
- Work to master, identify, and communicate trends in search and client industries.
- Attend client meetings, listen and participate in client discussions as needed.
Requirements
- Comfortable with ambiguity and quickly adjusting thinking and actions should the realities of a situation shift.
- Drawing on previous experiences uses a variety of approaches to identify client needs and exceeding their expectations.
- Understands the complex cause and effect patterns that may underlie issues and/or opportunities and thinks beyond the obvious.
- Identify patterns and trends that relate to a particular situation and use that knowledge to come up with creative solutions.
- Bachelor’s degree or higher in marketing, advertising, business or equivalent
- 2+ year of media management experience with an emphasis on e-commerce platforms
- 2+ year of hands-on experience managing and optimizing buys
- Strong analytics, organizational, and communication skills
- Experience with Amazon Marketing Services (AMS) Paid Search/Sponsored Product Listings or other relevant retailer search offerings
- Experience with 3rd party campaign managed tools (i.e. Pacvue)
- Excellent communication, writing and organizational skills
- Ability to work independently and collaboratively with diverse groups
- Proficiency in Microsoft Office including Excel and PowerPoint as well as other equivalent programs and as appropriate specific industry tools and technology
- A proven ability to multi-task and manage multiple projects effectively and work well under pressure to deliver high-quality work within tight deadlines
- Exceptional critical thinking and problem-solving abilities with the ability to think unconventionally in proposing solutions
Skills
- e-commerce platforms
- Retail Media Paid Search/Sponsored Product Listings
- Amazon Marketing Services (AMS) Paid Search/Sponsored Product Listings
- 3rd party campaign managed tools (i.e. Pacvue)
- Microsoft Office
- Excel
- PowerPoint
Experience Level
- 2+ years
Education Level
- Bachelor’s degree or higher
Salary/Compensations
- USD $66,120.00 - USD $90,000.00/Annually
Benefits
- medical coverage
- dental
- vision
- disability
- 401K
- parental and family care leave
- family forming assistance
- tuition reimbursement
- flexible time off
About the Company
- Publicis Media harnesses the power of modern media through global agency brands Publicis Collective, Spark Foundry, Starcom and Zenith.
- A key business solution of Publicis Groupe, Publicis Media’s digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world.
- It is present in more than sixty countries with over 23,000 employees worldwide.
- Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger.
- It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization.
- We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Equal Opportunity
- All your information will be kept confidential according to EEO guidelines.
