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About the Role

We are looking for a strategic leader to help drive the next chapter of LEGO's global media transformation. This role is for someone who thrives on complexity, loves connecting people and ideas, and can confidently turn insight, data and ambition into powerful global strategies that deliver real business impact. You'll sit at the centre of a highly collaborative global network, partnering with senior LEGO stakeholders, regional teams, local markets and specialist agency experts to shape how one of the world's most loved brands connects with audiences across paid, owned and earned channels.

Responsibilities

Act as the primary strategic partner for senior LEGO stakeholders, providing expert consultancy and guidance
Develop and lead annual global media and communications strategies grounded in insight, data and audience understanding
Connect priorities across LEGO Global Marketing and OLA (Our LEGO Agency) to ensure seamless and effective delivery
Translate global strategic direction into actionable frameworks that empower regional and local teams
Collaborate closely with investment, audience and insights, offline and digital specialists to deliver integrated solutions
Drive the development of global media playbooks, planning frameworks and strategic toolkits used across markets
Create compelling audience, research and insight-led outputs that inform business and marketing decisions
Champion innovation, challenge conventional thinking and help drive the transformation agenda LEGO is pursuing
Contribute to the growth of the wider Publicis One LEGO team by sharing expertise, building culture and supporting cross-functional collaboration

Requirements

Bring a blend of strategic thinking, client leadership and commercial awareness, alongside a genuine passion for understanding people and brands
Have significant experience within a media agency environment, ideally in a global or regional strategic role
Confident building relationships and influencing senior stakeholders
Can bring together data, research and insight to tell compelling stories and create clear strategic narratives
Enjoy working collaboratively and know how to bring diverse teams together around a common goal
Comfortable navigating ambiguity and creating clarity where none exists
Have a proactive, self-starting mindset and enjoy taking ownership of complex projects
Can simplify complex ideas and present them in a clear, engaging and persuasive way
Thrive in fast-paced environments and can successfully balance multiple priorities
Naturally curious, analytical and willing to challenge assumptions to unlock better outcomes
Strong strategic planning and communications expertise
Excellent analytical and problem-solving capabilities
Experience translating complex datasets into actionable business recommendations
Deep understanding of media strategy across both traditional and digital channels
Outstanding stakeholder management and influencing skills
Exceptional organisational and project management abilities
Advanced PowerPoint and Excel skills
Experience working within categories such as family marketing, entertainment, gaming, retail or consumer brands would be beneficial
Understanding of LEGO's business and audience ecosystem is beneficial
Ability to think strategically, inspire confidence and help drive meaningful change

Skills

Strategic thinking
Client leadership
Commercial awareness
Data analysis
Research interpretation
Strategic planning
Communications strategy
Problem-solving
Stakeholder management
Influencing
Project management
PowerPoint
Excel

Location

Global

Work Type

Office-based (4 days per week)

Experience Level

Senior

Benefits

Pension
Life Assurance
Private Medical cover
Reflection Days
Shared Parental Leave
Access to Publicis Career Page showcasing Inclusive Benefits and Employee Action Groups (EAGs)

About the Company

Starcom is a global communications planning and media leader with over 80 years of history.
We are grounded in the principle that people are at the centre of all we do.
We harness the transformative power of data and technology to inspire and move people and business forward.
With over 7,000 employees in over 100 offices globally, we are the flagship Publicis Media agency.
We utilize our ‘Power of One’ business model with teams spanning multiple disciplines.
We focus heavily on our People, driving D&I and L&D programmes.
Our goal is to help every individual reach their fullest potential and encourage "Brave Plays" in work and career development.
We have an energised and committed talent base, a welcoming and supportive culture, and have been recognized as one of Campaign’s Best Places to Work for five years, Media Week's Agency of the Year 2025, and one of the Sunday Times Best Places to Work 2025.

Equal Opportunity

Starcom is proud to be an equal opportunities employer.
We welcome and encourage applications from people of all backgrounds.
We do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.
We are committed to providing a fair, accessible, and inclusive recruitment process.
We will work with candidates to ensure the process works for them if they have access needs (e.g., related to disability, neurodivergence, or a health condition).
Sharing information about access needs will never impact an application.
Our values guide us to listen with empathy, uplift each other, take responsibility, and embrace change, building a culture where everyone feels seen, respected, and genuinely included.