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About the Role
Our Paid Search (PPC) consultants team is looking for a Senior Paid Search Specialist with a Growth Marketing mindset and relevant experience. This role requires a deep understanding of paid search, strategic planning, and a passion for driving results. The ideal candidate will manage and optimize paid search campaigns, collaborate with cross-functional teams, and provide strategic recommendations to clients. You will also contribute to sales pitches, represent the Paid Search vision, and translate media strategies for potential clients. You will explore new ways to push boundaries with emerging ad technologies, automation, and AI-driven solutions, combining data and media insights to build smarter strategies with the Data Science team.
Responsibilities
- Lean into automation and use of data within campaigns, including utilizing AI to improve performance
- Monitor campaign performance, analyze data, and provide regular reports to clients, highlighting key metrics and recommendations for improvement
- Stay informed about changes in search engine algorithms and adjust strategies accordingly
- Drive innovation within the Paid Search team by championing new approaches, frameworks, and performance methodologies
- Deliver compelling presentations and communicate complex concepts clearly during sales meetings and client workshops
- Collaborate with cross-functional teams to ensure seamless execution of campaigns and alignment with client goals
- Work collaboratively in a fast-paced, deadline-driven environment
Requirements
- 2+ years of solid experience in creating, managing and optimising paid search & shopping campaigns, preferably within a digital agency or similar environment
- Strong knowledge of paid search platforms, such as Google Ads and Bing Ads
- Proven track record of driving results and optimising campaigns to meet client objectives
- Excellent analytical skills and ability to interpret data to drive campaign optimisation
- Strong communication and presentation skills, with the ability to effectively communicate complex ideas to clients and internal stakeholders
- Analytical, flexible and can work independently
- Can present complex results in clear and understandable language
- Directly available to start working from either our Berlin, Cologne or Hamburg offices
- Can communicate in English and have native German proficiency (spoken and written)
Skills
- Paid Search
- PPC
- Growth Marketing
- Strategic Planning
- Campaign Management
- Campaign Optimization
- Google Ads
- Bing Ads
- Data Analysis
- Communication
- Presentation Skills
- AI
- Automation
Location
- Berlin
- Cologne
- Hamburg
Work Type
- Hybrid
- Full-time
Experience Level
- Senior
Benefits
- Flexible hybrid working policy (1-2 days at the office, depending on location)
- Company pension scheme
- Lease bike options / JobRad and 25% subsidy for the Deutschlandticket
- Occasional breakfast/lunch at the office, Smoothie Tuesdays
- €30 per month flexible package for digital food stamps and/or fitness providers/sport clubs/massage studios, internet costs, and/or public transport
- Future Bens - Exclusive access to sustainable, healthy products at attractive deals
- Contribution to health through the OpenUp platform
- Social events, plenty of opportunities to connect with colleagues through organised activities and celebrations
- Training, development and certifications
About the Company
- DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster.
- Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data.
- We’re 50|50 tech and marketing, partner-led, and first to move.
- Clients include Google, Lufthansa, Meta, eBay, and OpenAI.
- We have been certified B Corp and Climate Neutral since 2021.
- We are a Growth Invention company built to help the world’s most ambitious brands grow faster.
- Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA.
- We are drawn to people who stay curious, move with intent, and never stop inventing.
- Our culture runs on three values: better together, relentlessly curious, and get sh*t done.
- At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build.
Equal Opportunity
- At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive.
- We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.
- Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.
- We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.