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About the Role

We are seeking a Vice President of Communications to elevate Maven's brand recognition, trust, and cultural relevance in women's and family health. This strategic and hands-on role involves shaping Maven's communications across consumer and corporate PR, social media, executive communications, employer brand, and internal communications, reporting to the Chief of Staff in the Office of the CEO.

Responsibilities

• Develop and execute Maven's global communications strategy across consumer PR, corporate communications, social media, executive communications, employer brand, and internal communications.
• Create a consumer PR strategy that integrates Maven into cultural conversations about women's health, fertility, pregnancy, parenting, menopause, weight and metabolic health, and evolving consumer healthcare expectations.
• Drive proactive earned media across consumer, lifestyle, health, business, technology, and culture by building relationships with key media and influencers.
• Manage communications for major product launches, research, partnerships, campaigns, company milestones, and cultural moments, ensuring announcements become impactful stories.
• Develop creative, communications-led campaigns leveraging Maven's data, member stories, clinical expertise, research, and cultural insights to build brand awareness.
• Implement a clinical storytelling strategy that translates Maven's research, outcomes, data, and provider expertise into compelling narratives for consumers, employers, health plans, and the healthcare community.
• Generate a pipeline of client and member stories to showcase Maven's impact, establishing systems and creative formats for consistent storytelling across various channels.
• Oversee Maven's organic social media strategy, cultivating a distinctive voice and point of view.
• Manage executive communications and thought leadership for the CEO and executive team, including speeches, media appearances, social media, and opinion pieces.
• Shape Maven's corporate narrative and reputation, ensuring a clear and differentiated story about the company's mission and market position.
• Develop Maven's employer brand in partnership with the People team to attract top talent.
• Lead internal communications, including company-wide meetings, major announcements, and leadership communications, to ensure employee understanding and alignment.
• Manage issues and crisis communications with excellent judgment and leadership.
• Build and lead a high-performing communications organization focused on impact and speed.

Requirements

• 10+ years of experience in building brands and shaping narratives through communications.
• Leadership experience in a high-growth consumer, technology, or healthcare company, or extensive communications experience for a political campaign.
• Deep understanding of what makes stories resonate with journalists and consumers.
• Extensive relationships across consumer, lifestyle, health, business, and technology media.
• Proven track record of generating sustained, high-impact earned coverage through ideas, trends, data, people, and cultural moments.
• Strong understanding of modern communications, including social media, creators, influencers, podcasts, events, and emerging channels.
• Exceptional storytelling and writing abilities, capable of simplifying complex information into memorable narratives.
• Experience in developing executives into distinctive public voices, including advising CEOs.
• Proven ability to create moments and proactive campaigns, not just respond to events.
• Experience in protecting and building a brand, including navigating sensitive issues and crises.
• Experience leading internal communications in a fast-growing organization.
• Comfort operating in a regulated and high-trust category where creativity balances accuracy and credibility.
• Ability to be both strategic and hands-on, developing multi-year strategies and executing tactical tasks.
• Experience measuring communications impact beyond impressions and press hits, linking work to brand awareness, consideration, reputation, talent, and business outcomes.
• High standards, exceptional taste, intellectual curiosity, low ego, and a bias toward action.
• Active work authorization in the US.

Skills

• Communications Strategy
• Consumer PR
• Corporate Communications
• Social Media Strategy
• Executive Communications
• Employer Branding
• Internal Communications
• Earned Media Relations
• Media Relations
• Influencer Marketing
• Content Creation
• Storytelling
• Writing
• Crisis Communications
• Brand Building
• Reputation Management
• Thought Leadership
• Campaign Development
• Data Storytelling
• Clinical Storytelling

Location

• New York Metropolitan area, NY
• San Francisco/Bay Area, CA
• Seattle, WA
• Boston
• DC
• Chicago
• Remote

Work Type

• Hybrid
• Remote

Experience Level

• 10+ years
• Leadership experience

Benefits

• Employer-covered health, dental, and insurance plan options
• Access to the full Maven platform and specialists (mental health, reproductive health, family planning, pediatrics)
• Whole-self care through wellness partnerships
• Hybrid work
• In-office meals
• Work together days
• 16 weeks 100% paid parental leave
• New parent stipend (for employees with 1+ year tenure)
• Annual professional development stipend
• Access to a personal career coach through Maven for Mavens
• 401K matching with immediate vesting (US-based employees)

About the Company

• Maven Clinic is the world's largest virtual clinic for women and families, dedicated to making healthcare accessible and effective for everyone.
• The company partners with over 2,300 employers and health plans to offer comprehensive women's and family health programs.
• Maven's programs cover fertility, family building, maternity, newborn care, pediatrics, menopause, and midlife health.
• Maven aims to improve clinical outcomes, reduce healthcare costs, and expand equitable access to quality care.
• The consumer platform provides direct access to virtual care across 30+ specialties, including dedicated hormone and GLP-1 care programs for women.
• Founded in 2014 by CEO Kate Ryder, Maven Clinic has secured over $425 million in funding from prominent investors.
• Maven has received numerous awards for innovation and industry leadership, including recognition from TIME, CNBC, Fast Company, and FORTUNE.
• The company has an award-winning culture, recognized for its workplace and innovation.

Equal Opportunity

• Maven is an affirmative action and equal opportunity employer.
• All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information.
• Maven is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities.
• Maven believes that a diverse set of backgrounds and experiences enriches its teams and helps achieve goals.