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About the Role

We are seeking a visionary leader to establish and build a next-generation Community Engagement capability at Publicis Creative. This role will define the vision, operating model, and team to foster brand conversations, cultivate advocates, and build communities that create lasting business value, moving beyond traditional content calendars and community management.

Responsibilities

• Define the vision, methodology, and operating model for Community Engagement.
• Establish scalable frameworks for community strategy, participation design, governance, moderation, advocacy, and engagement.
• Build and lead a high-performing team that supports clients across industries and platforms.
• Develop proprietary products, playbooks, and tools that differentiate our offering and can scale across the Groupe.
• Partner with Social Intelligence to translate audience signals into engagement strategies and ongoing community programming.
• Create measurement frameworks that evaluate community health, participation, advocacy, loyalty, and business impact.
• Stay ahead of emerging platform behaviors, internet culture, AI, and community technologies to continuously evolve the capability.
• Advise senior clients on building enduring communities rather than transactional audiences.
• Develop participation strategies that turn campaigns into ongoing conversations.
• Design engagement ecosystems spanning owned communities, creators, social platforms, customer care, and brand advocacy.
• Partner with creative teams to ensure every campaign has a clear participation strategy from inception.
• Work alongside Creator Leads to activate creators as community builders.
• Lead community responses around cultural moments, launches, partnerships, and issues management.

Requirements

• 10+ years of experience leading community, social, digital engagement, brand marketing, or creator ecosystems.
• Demonstrated success building new capabilities, teams, or practices.
• Deep understanding of internet culture, platform behaviors, online communities, and emerging social technologies.
• Experience advising senior marketing executives and leading transformational client relationships.
• Strong strategic thinking paired with exceptional executional instincts.
• A builder's mindset, with the ability to create new products, processes, and ways of working from the ground up.
• Passion for creating brands that don't simply speak to communities—but actively participate in them.

Skills

• Community Engagement
• Social Media Strategy
• Digital Engagement
• Brand Marketing
• Creator Ecosystems
• Internet Culture
• Platform Behaviors
• Online Communities
• Emerging Social Technologies
• Strategic Thinking
• Execution
• Product Development
• Process Development

Location

• Remote

Work Type

• Full-time

Experience Level

• 10+ years

Salary/Compensations

• USD $159,695.00 - USD $255,645.00/Annually

Benefits

• Medical coverage
• Dental
• Vision
• Disability
• 401K
• Parental and family care leave
• Family forming assistance
• Tuition reimbursement
• Flexible time off
• Bonus or incentive compensation

About the Company

• Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger.
• We honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization.
• We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Equal Opportunity

• All your information will be kept confidential according to EEO guidelines.