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About the Role

The Marketing Manager will act as a core strategic partner to the Asset Management business, helping shape and deliver the marketing strategy for the ETF & Indexing range while directly supporting sales objectives. This role involves translating complex investment concepts into clear, compelling content and campaigns, partnering closely with investment specialists, portfolio managers, capital markets, and sales teams to bring timely insights and product stories to clients worldwide.

Responsibilities

Support the Senior Marketing Manager in implementing the ETF & Indexing marketing strategy and plan
Create and deliver high-quality product content and campaigns to support sales and promote the ETF & Indexing range
Develop content across asset classes (Equities, Fixed Income) and cross-asset topics (Factor Investing, Responsible Investments, Thematics)
Produce innovative marketing assets for product launches and ongoing promotion (presentations, brochures, emailers, web content, events)
Craft impactful messaging that highlights key selling points, competitive advantages and clear product positioning
Keep core marketing materials accurate and up to date, ensuring reliable data, FCA compliance, and alignment with internal policies and procedures

Requirements

Demonstrated track record in product or content marketing within an Asset Management environment
Strong understanding of financial markets and investment products, with confidence handling technical concepts
Excellent communication skills with the ability to tailor content for different audiences, channels and formats
Proven ability to prioritise and manage strategic projects alongside fast-turn requests, delivering high-quality output to deadlines
Strong stakeholder management skills, able to coordinate across multiple teams and time zones
Proactive, resourceful and collaborative, with a critical and creative approach to problem-solving

Skills

Subject matter expertise of ETF & Indexing

Location

London

Work Type

Full-time

Experience Level

Experienced professional

Benefits

Tailored professional development opportunities
Competitive pay and benefits package
Private healthcare for all UK-based employees
Enhanced maternity and adoption pay and support when you return to work
Contributory pension scheme with a generous employer contribution

About the Company

HSBC is one of the largest banking and financial services organisations in the world, with a network that covers more than 50 countries and territories.
We aim to be where the growth is, enabling businesses to thrive and economies to prosper, and, ultimately, helping people fulfil their hopes and realise their ambitions.

Equal Opportunity

Being open to different points of view is important for our business and the communities we serve.
At HSBC, we’re dedicated to creating diverse and inclusive workplaces - no matter their gender, ethnicity, disability, religion, sexual orientation, socio-economic background or age.
We are committed to removing barriers and ensuring careers at HSBC are inclusive and accessible for everyone to be at their best.
We take pride in being a Disability Confident Leader and will offer an interview to people with disabilities, long term conditions or neurodivergent candidates who meet the minimum criteria for the role.
If you have a need that requires accommodations or changes during the recruitment process, please get in touch with our Recruitment Helpdesk via hsbc.recruitment@hsbc.com.