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About the Role

Merola Opera Program seeks a Marketing & Membership Manager to direct marketing across all channels, serve as the primary lead for annual fundraising appeals and patron communications, and own the full marketing toolkit for a legacy arts organization while growing as a strategist and storyteller.

Responsibilities

• Lead copy, design, scheduling, and multi-channel execution for annual appeal cycles and membership renewals.
• Manage the public and donor-facing communications calendar.
• Lead all email campaigns, including copy, layout, scheduling, and segmentation, while coordinating list trades.
• Maintain and enhance Merola's website, managing SEO and site analytics.
• Manage Merola's social media presence, content calendar, and partner collaborations.
• Produce copy and oversee the design and production of print and digital publications, managing vendors and timelines.
• Coordinate with marketing and PR consultants on the annual advertising plan.
• Maintain brand guidelines across all internal and external channels.
• Serve as primary liaison with the box office vendor, overseeing comp allocations, sales tracking, and ticket builds.
• Capture and manage ticketing and patron data in the CRM to inform marketing strategy.
• Serve as point of contact for PR consultants and internal lead on communications and press materials.
• Produce, edit, and manage all photo and video assets, including usage rights.
• Share responsibility for all member inquiries, monitoring the membership inbox for timely, accurate responses.
• Support gift processing and CRM management of donor records.
• Report on marketing and patron performance metrics, tracking KPIs, revenue, and retention goals.
• Work closely with leadership, staff, and consultants on strategy and messaging.
• Assist with all Merola events and performances.
• Perform other duties as assigned.

Requirements

• 3–5 years in marketing, communications, development, or a related field.
• Strong writing, editing, and storytelling skills with close attention to detail and brand voice.
• Experience with email platforms (e.g., Mailchimp), social scheduling tools, and a website CMS (e.g., WordPress).
• Familiarity with Adobe Creative Suite, Google Analytics, and SEO/SEM best practices.
• Experience with Salesforce, PatronManager, or other CRM tools strongly preferred.
• Comfort managing donor and member relationships with warmth and professionalism.
• Demonstrated success managing multifaceted campaigns with competing deadlines and stakeholders.
• Deep interest in opera and the performing arts, with a commitment to Merola's mission.
• Ability to work evenings and weekends during events.

Skills

• Marketing
• Communications
• Development
• Content creation
• Copywriting
• Email marketing
• Social media management
• Website management
• SEO
• Analytics
• Brand management
• Vendor management
• CRM management
• Storytelling
• Writing
• Editing

Location

• Hybrid

Work Type

• Full-Time
• Hybrid

Experience Level

• 3-5 years

Salary/Compensations

• $75,000 to $85,000 annually

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• 401(k) retirement plan
• Paid time off
• Paid holidays

About the Company

• Merola Opera Program is a legacy arts organization.

Equal Opportunity

• Merola Opera Program is an equal opportunity employer and is committed to building a diverse and inclusive team.
• We welcome applications from candidates of all backgrounds and do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetic information, marital status, pregnancy, disability, age, or veteran status.