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About the Role

Support the development and execution of integrated marketing programs across MLSE’s Basketball Vertical, helping bring Toronto Raptors and Raptors 905 initiatives to life throughout the season. This role supports campaigns and programs across marketing, ticketing, retail, partnerships, audience development, and fan experience, working across various internal teams to translate strategies into impactful fan-facing programs.

Responsibilities

Help to execute go-to-market plans for a variety of initiatives
Shape new ideas and challenge thinking to help resonate with fans and propel the business forward
Balance multiple competing priorities and support revenue driving activities by collaborating with different ticketing, retail, food and beverage, and sponsorships teams
Assist in research and competitive audits by working with strategy & insights and business intelligence teams
Deliver ongoing campaign performance updates and associated impact to inform the health of the business
Work on specialty projects as they relate to your brand portfolio

Requirements

1-3 years strategic marketing experience in a high-consideration product marketing role with campaign development experience
A winning attitude with self-starter personality and insatiable curiosity
An interest in discovering and applying cultural and category trends
The ability to juggle competing priorities with ease
A highly adaptive and proactive mindset, quick on your feet
Strong analytical skills and tools, and are comfortable using data
Strong project management skills
Comfort presenting and brainstorming with peers and more senior team members

Skills

Marketing
Campaign Development
Data Analysis
Project Management
Presentation
Brainstorming

Location

Toronto

Work Type

Full-time

Experience Level

1-3 years

Salary/Compensations

55,000 - 60,000

Benefits

Opportunity to build strategic, commercial, and creative marketing experience
Learn from teams across one of North America’s leading sports and entertainment organizations
Gain hands-on experience across integrated campaigns, ticketing, partnerships, retail, fan experience, data, and creative
Part of a collaborative, fast-moving team focused on growing brands, business, and fan connection

About the Company

Powered by Passion. United by Purpose. Build for Impact.
MLSE exists to deliver the ultimate fan experience by lifting trophies, spirits, and communities – united as one.
MLSE is a team of passionate people, boldly building the future of sport and entertainment, together.
MLSE believes in the power of play, the strength of collaboration, and the energy that comes from showing up with purpose.
MLSE is the driving force behind the Toronto Maple Leafs (NHL), the Toronto Raptors (NBA), Toronto FC (MLS), Toronto Argonauts (CFL) and development teams with the Toronto Marlies (AHL), Raptors 905 (NBA G League), Toronto FC II (MLS NEXT Pro League) and Raptors Uprising Gaming Club, the Toronto Toronto Raptors Esports franchise in the NBA 2K League.
MLSE brings these teams – and world-class entertainment – to life at iconic venues, including Scotiabank Arena, BMO Field, Coca-Cola Coliseum, Ford Performance Centre, BMO Training Ground, and OVO Athletic Centre.
MLSE serves elevated dining at e11even, Real Sports, and signature club spaces like Hot Stove Club, ScotiaClub, and Platinum Club.
Through MLSE Foundation and MLSE LaunchPad, MLSE uses the power of sport to help youth facing barriers reach their full potential.
Since 2009, MLSE has invested more than $45 million into Ontario communities.
MLSE fosters a culture where everyone plays a role, everyone belongs, and everyone contributes to something bigger than themselves.

Equal Opportunity

MLSE is committed to building an equitable, diverse and inclusive organization.
We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status.
MLSE will provide reasonable accommodation for qualified individuals with disabilities in the job application process.
If you have difficulty using our online application system and you need an accommodation due to a disability, please email accommodations@mlse.com. This email is only for accommodation requests. Resumes sent to this email address will not be considered.