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About the Role
Jobber is seeking a Product Marketing Manager (Partnerships) to develop and execute go-to-market programs across its technology and channel partner ecosystem, driving product adoption, partner growth, and business impact.
Responsibilities
- Develop and execute go-to-market strategies for partnership initiatives, including co-marketing campaigns, product launches, content, events, marketplace promotions, and demand generation programs.
- Build and manage partner relationships, collaborating on joint marketing plans, co-marketing programs, and growth initiatives.
- Develop positioning, messaging, enablement resources, and go-to-market assets for partner solutions and integrations.
- Partner with Product, Partnerships, Sales, Marketing, Enablement, and Design teams to bring partner initiatives to market.
- Gather customer, partner, competitive, and market insights to identify growth opportunities and inform strategy.
- Own partner marketing performance metrics, including integration adoption, marketplace engagement, partner-sourced pipeline and revenue, and campaign performance, using data to optimize programs.
Requirements
- 4+ years of experience in partner marketing, product marketing, ecosystem marketing, or a related B2B SaaS go-to-market role.
- Experience supporting go-to-market initiatives for technology integrations, platform ecosystems, app marketplaces, or strategic technology partnerships.
- Proven track record of developing and executing co-marketing programs with external partners.
- Strong positioning and messaging skills.
- Experience building and executing integrated marketing campaigns across multiple channels.
- Strong program management skills and ability to manage multiple initiatives simultaneously.
- Strong stakeholder and relationship management skills.
- Excellent written and verbal communication skills.
- Data-driven mindset.
- Ability to work independently, stay organized, and move projects forward in a fast-paced environment.
- Willingness to travel occasionally for partner events.
Skills
- Partner marketing
- Product marketing
- Ecosystem marketing
- B2B SaaS go-to-market
- Co-marketing
- Integrated marketing campaigns
- Program management
- Stakeholder management
- Relationship management
- Data analysis
Location
- Edmonton
- Toronto
- Vancouver
- Kitchener-Waterloo
Work Type
- Hybrid
Experience Level
- 4+ years
Salary/Compensations
- $98,300 - $133,100
Benefits
- Equity rewards
- Annual stipends for health and wellness
- Retirement savings matching
- Extended health package with fully paid premiums for body and mind
- Dedicated talent development program
- Career coaching
- Opportunities for career development
- Stock options
- Matching in RRSP, TFSA or FHSA
About the Company
- Jobber helps people in small businesses be successful by providing technology solutions for service businesses.
- Jobber's culture is recognized for transparency, inclusivity, collaboration, and innovation.
- Jobber has been recognized by Great Place to Work, Canada's Most Admired Corporate Cultures, and Canada's Top Growing Companies.
- Jobber is on Deloitte Canada’s Technology Fast 50™, Enterprise Fast 15, and Technology Fast 500™ lists.
- Jobber's partner marketing function helps bring Jobber’s network of 1,000+ partners to market.
- Jobber is transforming the way service is delivered in a $400-billion industry.
Equal Opportunity
- We believe that diverse teams perform better and that fostering an inclusive work environment is a key part of growing a successful team.
- We welcome people of diverse backgrounds, experiences, and perspectives.
- We are an equal opportunity employer, and we are committed to working with applicants requesting accommodation at any stage of the hiring process.