Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

Tailor your resume to this Lead Marketing Engineer role.

Rezi rewrites your resume against Ripple's job description. Free.

Resume score gauge reading 58 out of 100

Don't guess if your resume is good enough.

See how it scores against the Lead Marketing Engineer posting at Ripple — free, in seconds.

About the Role

Ripple is seeking a Lead Full Stack Engineer, Marketing to establish the technical vision and framework for the marketing technology platform. This role involves creating scalable, high-performing experiences to boost go-to-market efforts and support internal teams, focusing on the convergence of technology, growth marketing, and data.

Responsibilities

Develop and manage the comprehensive technical plan for Ripple’s marketing web platform, ensuring it scales to support aggressive global growth, localization, and high-traffic demands.
Pioneer AI integration and workflow automation, architecting and deploying LLM-powered tools and intelligent agents that drastically increase the marketing team's day-to-day efficiency and output.
Engineer experimentation and personalization infrastructure, empowering the Growth team to launch complex A/B tests, targeted campaigns, and dynamic content delivery seamlessly.
Compose and build robust data pipelines and integrations with the broader marketing technology stack (e.g., Segment, GA4, Marketo, Salesforce).
Lead complex, cross-functional initiatives from inception to delivery, acting as the primary technical bridge between Marketing, Product, and Data engineering teams.
Define, promote, and enforce engineering guidelines, CI/CD optimizations, and system architecture standards across internal teams and external development partners.
Build scalable CMS schemas and APIs in Sanity to support modular content creation that directly serves performance marketing and lead generation funnels.
Continuously optimize core web vitals, technical SEO, and edge-caching strategies.
Mentor and elevate other engineers on the team, encouraging a culture of technical excellence, continuous learning, and forward-thinking system design.

Requirements

8+ years of professional web development experience, with at least 2+ years in a Staff, Lead, or Principal engineering role focusing on marketing technology, growth engineering, or equivalent scale platforms.
Deep expertise in modern JavaScript and React, specifically Next.js (App Router, Server Components) and headless architectures.
Applied AI experience and an AI-forward approach, with hands-on experience integrating LLMs (OpenAI, Anthropic, etc.).
Proven track record of building experimentation frameworks (e.g., Optimizely, VWO) and personalization engines for high-traffic, results-focused websites.
Strong architectural understanding of the modern growth marketing stack, including Customer Data Platforms (CDPs), CRM integrations, server-side tagging, and event tracking schemas.
Demonstrated ability to translate high-level business goals into actionable technical roadmaps and scalable system builds.
Hands-on experience with headless CMS platforms, especially Sanity (schema building, GROQ queries, custom inputs).
Excellent cross-functional leadership skills, with experience influencing senior collaborators in Marketing and Operations without relying on direct authority.
Deep understanding of performance optimization, SSR/SSG, and edge deployment strategies (Vercel, Cloudflare) to improve technical SEO outcomes.

Skills

Next.js (App Router, Server Components)
React
JavaScript
AI integration
LLMs (OpenAI, Anthropic, etc.)
Vercel AI SDK
LangChain
Experimentation frameworks (Optimizely, VWO)
Personalization engines
Customer Data Platforms (CDPs)
CRM integrations
Server-side tagging
Event tracking schemas
Headless CMS
Sanity (schema building, GROQ queries, custom inputs)
Performance optimization
SSR/SSG
Edge deployment strategies (Vercel, Cloudflare)
Technical SEO

Location

Work Type

Hybrid

Experience Level

Staff/Lead level
8+ years of professional web development experience
2+ years in a Staff, Lead, or Principal engineering role

Salary/Compensations

$200,000—$250,000 USD

Benefits

Professional development budget
Competitive salary, bonuses, and equity
Competitive benefits that cover physical and mental healthcare, retirement, family forming, and family support
Employee giving match
Mobile phone stipend
R&R days
Generous wellness reimbursement and weekly onsite & virtual programming
Generous vacation policy
Industry-leading parental leave policies
Family planning benefits
Catered lunches
Fully-stocked kitchens with premium snacks/beverages
Plenty of fun events

About the Company

Ripple is building a world where value moves like information does today, improving the global financial system and creating greater economic fairness and opportunity.
The opportunity to build in a fast-paced start-up environment with experienced industry leaders.
A learning environment where you can dive deep into the latest technologies and make an impact.
Thrive in an environment where every employee is a respected, valued, and empowered part of the team.
In-office collaboration for moments that matter is important to our culture, and we give managers and teams the flexibility to decide which 10+ days a month they come in.
Bi-weekly all-company meeting - business updates and ask me anything style discussion with our Leadership Team.
We come together for moments that matter which include team offsites, team bonding activities, happy hours and more!

Equal Opportunity

Ripple is an Equal Opportunity Employer.
We’re committed to building a diverse and inclusive team.
We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.