Manager, Influencer Marketing at dentsu | NY, US | Rezi

Manager, Influencer Marketing at dentsu

Manager, Influencer Marketing

dentsu · NY, US

3 weeks ago

Manager, Influencer Marketing

dentsu · NY, US

a month ago
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About the Role

This role is central to our influencer team, playing a part in developing strategy and having overall responsibility for program delivery from strategy approval to reporting. It requires strong project management experience while ensuring client goals are met. This position offers the opportunity to build relationships with influencers and clients in a supportive, people-first environment with ample growth opportunities.

Responsibilities

  • Support the Senior Manager, Influencer Marketing with the development of influencer strategies.
  • Own the creation, delivery, and presentation of influencer partner recommendations and campaign briefs.
  • Assist with project impact forecasting.
  • Work directly with influencer partners to deliver quality content on time that drives results.
  • Develop project timelines and ensure clear communication to internal teams and influencers.
  • Negotiate influencer partnerships to ensure financially sound agreements.
  • Support the Associate Manager, Influencer Marketing with influencer communications and contracting.
  • Track campaign progress and report back to leadership and clients.
  • Manage influencer out-of-pocket budgets and report on financial goals.
  • Oversee influencer invoicing and billing processes.
  • Support client goals by ensuring efficient and on-time delivery of contracted content.
  • Make recommendations for campaign content and optimization.
  • Assist with data analysis and present campaign results to clients.
  • Manage campaigns in the Creator IQ platform.
  • Apply best practices and required client and FTC guidelines for compliance.
  • Act as a quality control for all client-facing deliverables.
  • Participate in new business pitches upon request.

Requirements

  • 2-4 years minimum applicable experience; agency experience preferred.
  • Strong project management abilities and skills.
  • Solution-oriented.
  • Prior experience with influencer management platforms (e.g., Creator IQ, Captiv8).
  • Prior experience working directly with clients and internal, cross-functional teams.
  • Skilled with PowerPoint, Word, and Excel.
  • Experience or interest in managing junior team members.
  • Excellent verbal and written communication skills.
  • Ability to organize and prioritize large amounts of information and multiple campaigns.
  • Strong attention to detail and personal accountability.
  • Team and people-focused attitude.
  • Eagerness to learn from others within all levels of the organization.
  • Comfort in a remote working environment.
  • Ability to be self-sufficient and reliable throughout the day via various communication channels.
  • Open to coming into the office in select locations if proximity allows.

Skills

  • Project management
  • Influencer marketing strategy
  • Content delivery
  • Campaign briefs
  • Project impact forecasting
  • Influencer negotiations
  • Influencer communications
  • Contracting
  • Campaign tracking
  • Budget management
  • Invoicing
  • Billing
  • Content optimization
  • Data analysis
  • Creator IQ platform management
  • FTC guidelines compliance
  • Quality control
  • New business pitches
  • PowerPoint
  • Word
  • Excel

Location

  • New York

Work Type

  • Hybrid
  • Remote

Experience Level

  • 2-4 years

Salary/Compensations

  • $51,000 - $75,000

Benefits

  • Medical, vision, and dental insurance
  • Life insurance
  • Short-term and long-term disability insurance
  • 401k
  • Flexible paid time off
  • At least 15 paid holidays per year
  • Paid sick and safe leave
  • Paid parental leave

About the Company

  • At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams.

Equal Opportunity

  • Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
  • Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.