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About the Role

The Head of Digital (maternity cover) will lead the digital strategy to maximize audience growth and accelerate commercial success. This role involves overseeing all digital content, focusing on balancing high-reach pre-paywall content with exclusive post-paywall content to drive Decanter Premium subscriptions.

Responsibilities

• Leading the digital strategy to maximise audience growth and accelerate commercial success.
• Overseeing all digital content.
• Building rankings performance through SEO.
• Embedding SEO processes across the team.
• Managing the balance between high-reach, pre-paywall content and exclusive, post-paywall content designed to drive Decanter Premium subscriptions.
• Ensuring Decanter remains the authoritative voice for global wine enthusiasts, aligning with a data-driven approach to specialist media.

Requirements

• 7-10 years in digital media/publishing with a proven track record in subscription-based models (ideally in lifestyle, consumer, or specialist media sectors like food/wine, travel, or luxury goods).
• Experience driving digital growth, such as increasing subscriber bases by 20%+ through content strategies or campaigns.
• Prior leadership experience in an overseer or managerial capacity, managing cross-functional teams.
• Familiarity with the wine industry or enthusiast communities is advantageous but not essential.
• A passion for premium content and user-centric digital experiences.

Skills

• SEO pedigree
• Digital expertise
• High-converting content creation

Location

• London Office

Work Type

• Hybrid

Experience Level

• P4

Salary/Compensations

• £60,000 - £80,000

Benefits

• Uncapped leave
• Bonus (share of profits)
• Refer a friend reward
• Well-being support (Colleague Assistant Programmes)
• Share Incentive Plan

About the Company

• Decanter is the world's leading wine media brand, serving as the ultimate authority for wine enthusiasts and professionals globally.
• Future plc is a global platform for intent-led specialist media and a FTSE 250 constituent.
• Future connects people to their passions through high-quality content, proprietary technology, and diversified revenue streams, including advertising, e-commerce, and high-growth digital subscriptions.
• Future is the global leader in specialist media.
• With over 3,000 employees working across 200+ media brands, Future is a prime destination for passionate people worldwide looking to consume trusted, expert content that educates and inspires action - both online and off - through our specialist websites, magazines, events, newsletters, podcasts and social spaces.

Equal Opportunity

• We embrace and celebrate diversity, making it part of who we are.
• Different perspectives spark ideas, fuel creativity, and push us to innovate.
• We're building a workplace where everyone feels valued, respected, and empowered to thrive.
• When it comes to hiring, we keep it fair and inclusive, welcoming talent from every walk of life.
• Please let us know if you need any reasonable adjustments made so we can give you the best experience!