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About the Role

As a Campaign Marketing Manager, you will be embedded within the client's UK Retail Banking Performance Marketing team. This delivery-focused role requires managing multiple campaigns, operating effectively across complex stakeholder environments, and maintaining high standards under pressure. You will combine digital marketing expertise with a customer-first mindset, applying clear thinking and sound judgment from insight and strategy through to execution and performance reporting. The role is ideal for someone with client-side performance marketing experience in financial services, telecoms, utilities, or a similarly regulated industry.

Responsibilities

Lead the end-to-end campaign delivery lifecycle across paid and owned channels, including video, display, social, email, radio, press, and OOH.
Develop and execute multi-variant campaign strategies to differentiate the client from competitors.
Ensure all communications are on-brand, product-aligned, customer-focused, and compliant with regulatory requirements.
Analyze customer, market, and performance data to generate actionable insights and effective marketing strategies.
Manage campaign budgets with a focus on return on investment, cost per acquisition, and commercial performance.
Develop campaign roadmaps and testing frameworks in collaboration with stakeholders, ensuring projects stay on time.
Manage relationships with client's Digital, Product, and Marketing teams, as well as external agency partners.
Ensure high standards of quality assurance across all campaign materials.
Take ownership of risk management and governance, escalating issues promptly and maintaining documentation.
Report on campaign performance and testing outcomes, providing recommendations for continuous improvement.
Proactively identify opportunities to improve performance and present solutions to stakeholders.
Contribute to a collaborative, high-standards culture within the Performance Marketing team.
Manage project and campaign-level budgets, including cost estimation, spend tracking, and reconciliation.
Optimize budget allocation across channels to maximize commercial impact.
Report on spend against forecast and identify budget risks early.

Requirements

Substantial experience in digital performance marketing with strong knowledge of paid media channels.
Track record of managing multiple campaigns simultaneously in a deadline-driven environment.
Experience surfacing customer, market, and performance insights and translating them into effective campaign strategies.
Proven stakeholder management skills with the ability to build relationships across complex organizations.
Client-side experience across paid and owned performance marketing channels, ideally within financial services, telecoms, utilities, or a comparable regulated industry.
Strong attention to detail and commitment to quality assurance.
Collaborative, outcomes-focused working style.
Experience managing campaign-level budgets and optimizing spend for commercial performance.
Alignment with the client's core values: Respect, Integrity, Service, Excellence, and Stewardship.
Experience managing campaign or project-level marketing budgets, including cost estimation, spend tracking, and financial reconciliation.
Confidence working within the governance and approval frameworks of regulated financial environments.
Proficiency with Gen AI tools relevant to marketing.
Experience building AI-assisted workflows to support personal productivity and output quality.
Agentic approach to campaign management: able to break complex projects into structured plans and execute with minimal direction.
Ability to critically evaluate AI outputs and apply sound human judgment.

Skills

Digital performance marketing
Paid media channels (video, display, social, email, OOH, radio, press)
Integrated media strategy
Campaign management
Stakeholder management
Budget management
Performance reporting
Risk management
Governance
Quality assurance
Gen AI tools for marketing
AI-assisted workflow development
Agentic campaign management

Location

London, United Kingdom

Work Type

Hybrid (3 days a week from Client Canary Wharf offices)
12 Month Fixed-Term Contract

Experience Level

Mid-Senior

About the Company

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands.
Partners with over 300 clients in 40+ countries.
Unique model drives creativity and efficiency, delivering tailored solutions.
Part of The Brandtech Group, leveraging cutting-edge AI technology to revolutionize marketing.
AI solutions enhance efficiency, spark creativity, and drive insightful decision-making.
OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets.
Embeds sustainability into every department and project lifecycle.

Equal Opportunity

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected.
All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.