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About the Role

At the Strategist level, you will play a significant role in contributing to creative briefs, POVs, consumer research initiatives, and insights. You will report to a Strategy Director to help guide work to completion.

Responsibilities

• Conduct research using syndicated data and assist in designing and conducting primary research, including focus groups and interviews.
• Develop POVs based on data and identified trends to shape client marketing communications.
• Identify consumer and business trends that offer brands a first-mover advantage.
• Collaborate with teams to write and deliver creative briefs that inspire creative teams.
• Potentially engage in client-facing interactions and interact with the agency executive team.
• Assist in New Business efforts as needed.

Requirements

• 2+ years of experience in a strategic discipline (strategy, research, account management, consumer insights).
• Skilled at conducting research, analyzing syndicated and/or client-provided data, and developing recommendations or a point-of-view.
• Experience conducting qualitative (focus groups, IDIs/ethnographies, etc.) and quantitative research is a plus.
• Clear and concise written and verbal communication skills.
• A passion for advertising, communications, media channels, popular culture, and consumer behavior.
• Insatiable curiosity for learning about consumers, clients, and collaborators.
• Openness to giving and receiving feedback without ego.
• High emotional intelligence.

Skills

• Research
• Data Analysis
• Point-of-view development
• Creative Brief Writing
• Qualitative Research
• Quantitative Research
• Communication

Location

• Office-based (minimum 3 days/week)

Work Type

• Hybrid

Experience Level

• Strategist level (2+ years)

About the Company

• GSD&M is an agency where Strategy team members focus on bringing insightful context, uncommon sense, and clear inspiration to clients.
• Omnicom is committed to hiring and developing exceptional talent and building inclusive teams.
• Omnicom believes that celebrating differences makes teams stronger.

Equal Opportunity

• It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law.
• EOE/AA/M/D/V/F.