Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Target Resume Now
Tailor your resume to this Performance Associate Director role.
Rezi rewrites your resume against Adelphi Group's job description. Free.
Tailor your resume to this Performance Associate Director role.
Rezi rewrites your resume against Adelphi Group's job description. Free.
Don't guess if your resume is good enough.
See how it scores against the Performance Associate Director posting at Adelphi Group — free, in seconds.
Don't guess if your resume is good enough.
See how it scores against the Performance Associate Director posting at Adelphi Group — free, in seconds.
About the Role
The Associate Director, Performance is a strategic leader responsible for providing integrated digital media expertise and data-driven recommendations. This role manages a team of digital specialists across search, social, and programmatic channels, strengthening client relationships by driving measurable results and ensuring clients stay current with industry best practices.
Responsibilities
- Develop and execute performance marketing strategies across digital channels
- Lead campaign planning and optimization initiatives
- Collaborate with clients to establish KPIs and performance targets
- Conduct market analysis and competitive research to identify opportunities
- Oversee day-to-day management of performance marketing campaigns
- Monitor campaign performance metrics and ROI continuously
- Optimize bidding strategies across paid search, social, and display channels
- A/B test creative, messaging, and targeting approaches
- Manage campaign budgets and ensure efficient spending
- Mentor and supervise junior team members and coordinators
- Assign tasks and manage workflow within the performance team
- Provide guidance on best practices and campaign optimization techniques
- Conduct performance reviews and provide constructive feedback
- Serve as key client contact for performance marketing initiatives
- Present campaign insights, recommendations, and results to clients
- Address client concerns and implement requested optimizations
- Build and maintain strong client relationships
- Create comprehensive performance reports and dashboards
- Analyze data to identify trends, patterns, and optimization opportunities
- Present findings and strategic recommendations to stakeholders
- Implement tracking and measurement frameworks
- Work with creative, media planning, and account teams
- Coordinate with analytics and data teams for insights
- Participate in new business pitches and proposals
- Share performance insights to inform broader agency strategies
Requirements
- 6+ years of experience in performance marketing, digital advertising, or related roles
- 2+ years of experience managing or leading a team in a media agency or marketing environment
- Demonstrated expertise across at least two digital channels (Search, Social, Programmatic)
- Strong analytical skills with proficiency in data interpretation and reporting
- Deep knowledge of campaign strategy, setup and hands-on optimization experience with leading digital marketing platforms (including Google Ads/SA360/DV360, Amazon, Meta, TikTok)
- Familiarity with ad operations and relevant platforms (CM360)
- Experience managing $500K+ budgets with measurable ROI
- Excellent communication and presentation skills with ability to influence stakeholders
- Strong project management and organizational skills
- Proficiency with analytics tools (GA4, Adobe Analytics, or similar)
Skills
- Advanced data analysis and insight extraction capabilities
- Ability to develop integrated multi-channel strategies
- Financial acumen and budget optimization expertise
- Understanding of marketing attribution models and measurement frameworks
- Knowledge of industry verticals (e-commerce, B2B, financial services, healthcare, etc.)
- Knowledge of how performance marketing integrates with broader initiatives
- Proficiency with dashboard and visualization tools (Tableau, Power BI)
- Advanced Excel/data management skills
- Familiarity with marketing automation and CRM systems
- Experience with APIs and data integration for reporting
- Proven ability to mentor and develop high-performing teams
- Consultative approach to client partnerships
- Executive presentation and storytelling capabilities
- Experience with new business development and pitch preparation
- Track record of building long-term client relationships
- Results-oriented with strong attention to detail
- Proactive mindset with ability to anticipate opportunities and challenges
- Adaptability and comfort operating in fast-paced environment
- Intellectual curiosity and commitment to continuous learning
- Strong work ethic and collaborative team approach
Location
- Toronto
Work Type
- Hybrid
Experience Level
- Associate Director
- 2+ years of experience managing or leading a team
Salary/Compensations
- CAD 80,000.00 - CAD 85,000.00
Benefits
- Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days
- Four-day long weekends
- Half-day summer Fridays
- Meeting-free Friday afternoons year-round
- Flexible hybrid work model
- Focus on personal development with formal training opportunities
- Mental health training
- Inclusion education
- Chance to be part of and grow within a global network of agencies
- Opportunity to contribute to company culture by joining employee groups
About the Company
- Omnicom Media is providing the compensation range that the company is willing to pay for this position based on the successful applicant’s education, experience, knowledge, skills and abilities.
- Omnicom is committed to hiring and developing exceptional talent.
- We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do.
- We strongly believe that celebrating what makes us different makes us better together.
- Join us—we look forward to getting to know you.
- We will process your personal data in accordance with our Recruitment Privacy Notice.
Equal Opportunity
- Omnicom is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law.
- If you require an accommodation in any aspect of the selection process, please reach out to canadatalent@mbww.com