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About the Role

The IQ Design team creates simple, delightful, and transformative user experiences, spanning new hardware platforms, software experiences, and emerging spaces. This is a design-led group where design drives product development. We are looking for a Director of Digital Product Design to lead this team, setting the creative direction for software, shaping team culture, and staying close to the work. The ideal candidate will build trust across disciplines, protect creative space, and maintain a high bar for shipped products. This role requires an understanding of how AI is changing design practices and fluency in LLMs and generative AI.

Responsibilities

Lead, hire, and grow a team of senior product designers, design engineers, and intelligent systems designers working across HP's software experiences
Define and evolve the creative direction for software design across HP's current and future product lines
Build team culture intentionally: critique practices, collaboration norms, and creative rituals that bring out the best in your people
Drive the design point of view, ensuring experience quality is a first-class priority
Partner with engineering, AI/ML, hardware, and product leadership to ensure design has appropriately shaped the work from strategy through shipping
Create space for deep exploratory work while maintaining accountability for shipping cadence and product quality
Guide the team's adoption of AI-native design workflows, helping designers and design engineers integrate LLMs and generative tools into prototyping, iteration, and production
Mentor leads and seniors, supporting their growth and helping them navigate ambiguity
Champion design craft across the organization, including motion, typography, and micro-interactions
Represent the team's work and perspective to senior leadership, translating design decisions into language that builds organizational conviction

Requirements

10+ years of experience in digital product design, with at least 3 years managing and growing design teams
A portfolio (or body of work) that demonstrates both personal design excellence and the ability to elevate the output of a team
Proven experience shipping AI-powered or otherwise technically complex consumer products
Working knowledge of LLMs, how they work, what they're good at, where they break down, and a clear point of view on how AI-assisted workflows are reshaping the practice of software design
Strong technical fluency; ability to have substantive conversations with engineers about architecture, feasibility, and implementation tradeoffs
Track record of building healthy, high-performing team cultures where people do career-defining work
Comfort with ambiguity and the ability to bring clarity and direction to undefined problem spaces
Excellent communication and storytelling skills, with the ability to build conviction across disciplines and levels of seniority

Skills

LLMs
Generative AI
Claude
Cursor
Codex
AI-powered products
Technically complex consumer products
Prototyping
Iteration
Production
Motion design
Typography
Micro-interactions
SwiftUI
React
Origami
AI
Web technologies
AI-first systems
Memory
Personalization
Generative interfaces
Conversational or agentic experiences
Animation principles
Design systems
Component libraries
Shared design infrastructure
Digital product design
Team management
Creative direction
Team culture building
Communication
Storytelling

Location

United States of America

Work Type

Full time

Experience Level

Director
10+ years of experience in digital product design
3 years managing and growing design teams

Salary/Compensations

$220,000 - $280,000

Benefits

Health insurance
Dental insurance
Vision insurance
Long term/short term disability insurance
Employee assistance program
Flexible spending account
Life insurance
Generous time off policies
4-12 weeks fully paid parental leave based on tenure
11 paid holidays
Additional flexible paid vacation and sick leave

About the Company

HP IQ is HP’s new AI innovation lab, combining startup agility with HP’s global scale to build intelligent technologies that redefine how the world works, creates, and collaborates.
We are assembling a diverse, world-class team focused on creating an intelligent ecosystem across HP’s portfolio.
We develop intuitive, adaptive solutions that spark creativity, boost productivity, and make collaboration seamless.
We create breakthrough solutions that make complex tasks feel effortless, teamwork more natural, and ideas more impactful—always with a human-centric mindset.
By embedding AI advancements into every HP product and service, we’re expanding what’s possible for individuals, organisations, and the future of work.
Join us as we reinvent work, so people everywhere can do their best work.

Equal Opportunity

HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).
Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.
For more information, review HP’s EEO Policy or read about your rights as an applicant under the law here: “Know Your Rights: Workplace Discrimination is Illegal"