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About the Role
In the role of Field Marketing Manager, you will be part of the Molson Coors Beverage Company Marketing Team, reporting to the Director of Field Marketing. You will lead a team, drive local brand positioning and investment, manage budgets, build customer relationships, and develop marketing plans.
Responsibilities
- Lead a team of talented colleagues, supporting their growth and development through career discussions and consistent one-on-one conversations.
- Build the Molson Coors portfolio of brands within the management unit or territory by driving local brand positioning and investment.
- Lead Management Unit budget execution and collaborate with sales teams to drive co-op partner/distributor investment.
- Create strong customer relationships with alliance partners and provide thought leadership on industry and activation.
- Collaborate with strategy and planning teams to co-develop annual and 3-year marketing plans, including Management Unit Alliance roadmap and investment strategy.
- Activate and develop support plans against new brands, national packaging innovations, and local promotional packaging opportunities aligned with strategic priorities.
- Serve as the relationship owner with key agency partners (creative (ATL/BTL), media, experiential).
- Develop people and team, inclusive of FMA and CDX (where applicable).
- Conduct regular in-market work to evaluate plan effectiveness and identify opportunities to be first choice for customers and consumers.
Requirements
- Authentic leader who values and respects differences, believing unique differences are key to collaboration and a winning team culture.
- Ability and willingness to travel regularly within the assigned market or territory, as well as occasional meetings, trainings, and events outside the assigned territory.
- Ability to complete complex projects quickly and adeptly with an understanding of business priorities.
- Act with appropriate urgency for market events and trends requiring quick turnaround in plans and strategy.
- Confident and competent, diplomatic, professional, and exercising great judgment in developing and maintaining excellent business relationships.
- Serious about results and takes pride in a proven track record in delivering.
Skills
- Marketing campaigns
- Field campaigns
Location
- North/South Texas
Work Type
- Full-time
Experience Level
- 5+ years of experience
Education Level
- Bachelor’s Degree in sales or marketing or a related field OR an equivalent experience
Salary/Compensations
- $109,100.00 - $143,200.00
- 20% target short term incentive
- $23,000 on average spent on benefits per employee
Benefits
- Flexible work programs that support work-life balance
- Engagement with a variety of Business Resource Groups
- Ability to grow and develop your career centered around First Choice Learning opportunities
- Participation in Total Rewards program with a competitive base salary, incentive plans, parental leave, health, dental, vision, a retirement savings plan with incredible employer match, generous paid time off plans, an engaging Wellness Program, and an Employee Assistance Program (EAP)
- Access to cool brand clothing and swag, top events and free beer and beverages
- Health, dental, vision
- Retirement savings plan with above market employer match
- Wellness incentives
- EAP
- Paid time off (including holidays, vacation days and sick days)
About the Company
- At Molson Coors, we tackle big challenges and defy the status quo.
- We have a proud legacy of excellence, an incredible portfolio of beer, seltzers, spirits, and non-alcohol brands, and a bold vision for our future.
- We are on the path to transforming the beverage industry.
- We seek, value and respect everyone’s unique perspectives and experiences knowing that we are stronger together.
- We collaborate as a team and celebrate each other’s successes.
- We care about our People and Planet and have challenged ourselves with stretch goals around our key priorities.
- We care about our communities, and play our part to make a difference – from charitable donations to hitting the streets together to build parks, giving back to the community is part of our culture and who we are.
- Work within a fast-paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences.
Equal Opportunity
- Molson Coors is an equal opportunity employer.
- We invite applications from candidates of all backgrounds, race, color, religion, sex, national origin, age, disability, veteran status or any other characteristic.
- If you have a disability and believe you need a reasonable accommodation during the application or recruitment processes, please e-mail jobs@molsoncoors.com.