About the Role
We are seeking a Programmatic Manager to develop and execute connected commerce campaigns, primarily on Walmart Connect and Amazon DSP. This role involves hands-on campaign management, optimization, training team members, and collaborating with the eCommerce team to leverage Amazon resources. You will also supervise and train a Specialist/Sr. Specialist, manage campaign reporting, collaborate on data insights, and oversee budgets and vendor partners.
Responsibilities
- Develop and execute best-in-class connected commerce campaigns on Walmart Connect and Amazon DSP.
- Perform hands-to-keyboard set-up, management, and optimization of campaigns on Walmart Connect and Amazon DSP.
- Provide training and troubleshooting to the team on Walmart Connect and Amazon DSP platforms.
- Collaborate with the eCommerce team to utilize full Amazon resources, including the Amazon Brand Innovation Lab and Amazon Marketing stack.
- Stay current on Amazon display/DSP innovations and new features.
- Supervise and train a Specialist/Sr. Specialist, including setting goals and overall supervision.
- Oversee the creation of reports and presentations on campaign set-up and final plans.
- Report on campaign performance to internal teams.
- Collaborate with vendors and teams to provide campaign data, insights, and strategic recommendations.
- Develop a clear understanding of campaign set-up, performance, and reporting structures.
- Set and communicate performance expectations clearly with internal teams.
- Proactively communicate with the Director and team.
- Manage budgets, ensuring accuracy of client-facing documents and documentation of vendor savings for financial reporting.
- Manage program trackers and timelines.
- Manage vendor partners.
Requirements
- Programmatic and/or biddable media experience on Walmart Connect and Amazon DSP is required.
- Candidates must reside within a commutable distance to our Atlanta, Chicago or New York office for a hybrid work schedule.
- Prior hands-to-keyboard Walmart Connect and Amazon DSP experience required.
- Robust spreadsheet skills (Excel and Google Sheets) with confidence to use basic formulas, advanced formulas, VLOOKUP, and Pivot Tables daily.
- Willingness to listen and learn.
- Comfortable with proactive communication via email, Teams, and phone calls.
- Ability to proactively organize and prioritize workload to manage timelines and deliverables.
- Extremely high attention to detail.
- Sound decision-making skills based on industry, agency, and client knowledge.
Skills
- Walmart Connect
- Amazon DSP
- The Trade Desk
- DV360
- Citrus Ad
- Criteo
- Quotient
- Promote IQ
- Pacvue
- Instacart
- Verification software (MOAT preferred)
- Google Ads
- Google Campaign Manager
- Excel
- Google Sheets
- Basic formulas
- Advanced formulas
- VLOOKUP
- Pivot Tables
- Proactive communication
- Organization
- Prioritization
- Attention to detail
- Decision-making
Location
- Atlanta
- Chicago
- New York
Work Type
- Hybrid
Experience Level
- Manager
Salary/Compensations
- USD $75,050.00 - USD $120,159.00/Annually
Benefits
- Paid Family Care for parents and caregivers for 12 weeks or more
- Monetary assistance and support for Adoption, Surrogacy and Fertility
- Monetary assistance and support for pet adoption
- Employee Assistance Programs
- Health/Wellness/Comfort reimbursements
- Tuition Assistance
- Paid time off (Flexible Time off, Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days)
- Matching Gifts programs
- Flexible working arrangements
- ‘Work Your World’ Program
- Business Resource Groups
- Medical coverage
- Dental
- Vision
- Disability
- 401k
- Paid time off
- Medical and voluntary benefits for freelancers and temporary employees (after meeting criteria)
- Supplemental medical insurance (for freelancers/temps)
- Transportation and parking benefits (for freelancers/temps)
- Legal benefits (for freelancers/temps)
- Pet insurance (for freelancers/temps)
- Auto and home insurance (for freelancers/temps)
About the Company
- Informed by data, our passionate team strives to deliver Hero Moments for our clients’ brands in the final mile of the retail customer journey.
- We pride ourselves on being able to provide winning client solutions delivered across 7 core capability areas: Data & Consumer Insights; Shopper Marketing & Integrated RTM; Field Marketing; Events & Activations; Promotional, Risk, Reward & Loyalty and Retail POS Strategy.
Equal Opportunity
- Publicis Commerce is an Equal Opportunity Employer.
- Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
- If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.
- All your information will be kept confidential according to EEO guidelines.
