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About the Role

Provides leadership to the Analytics function at Mars United Commerce, across Business Analytics, Media Analytics, Analytics Engineering, and Data Science, partnering Strategic Planning, and other cross-functional teams.

Responsibilities

• Ensure team delivery of all client requirements and assigned goals.
• Drive innovation in the analytics arena and continuous improvements in team storytelling.
• Elevate Business Analytics and Media Analytics with teams and clients, ensuring strong analytical work and insight-driven storytelling.
• Establish a culture of excellence and quality output.
• Lead by example, fostering subject matter expertise, collaboration, and teamwork.
• Embrace Mars United’s entrepreneurial vision and commitment to a positive work environment.
• Mentor direct reports and act as a leader within the organization.
• Partner with other leaders to develop all facets of analytic capabilities.
• Lead and manage a multidisciplinary team of Analysts, Data Scientists and Engineers to innovate in measurement, reporting, scorecarding, and dashboarding solutions.
• Lead the elevation of the storytelling and insight capability of the team to ensure strong narratives and decision support to clients.
• Oversee the execution of data analysis projects, ensuring timely and accurate delivery of insights.
• Develop and lead high-stakes client presentations.
• Lead efforts to derive deeper customer insights and market intelligence from data, providing strategic guidance to enhance customer experience, product development, and personalized marketing strategies.
• Lead closed-loop measurement and clean room analytics initiatives, including retailer and platform environments, ensuring privacy-safe activation, measurement, and insight generation.
• Uphold and implement the strategic vision for the analytics function.
• Collaborate with senior cross-functional leaders to identify areas of opportunity for Analytics growth within clients and new business prospects.
• Support new business RFP and pitching efforts, as required.
• Show up - be accountable, take responsibility, and help others get back up when they are down.
• Make stuff.

Requirements

• Prior experience managing and mentoring a team, with a proven track record of leadership and employee development.
• Exhibit a dynamic personality to effectively engage and influence senior stakeholders.
• Experience with Databricks for large-scale data processing and analytics, including Spark-based workflows, and MLflow for experiment tracking, model management, and deployment.
• Deep experience with industry sales data from Circana, Nielsen, Numerator, and others.
• Deep experience in working with retailer-based sales reporting platforms such as Scintilla, 8541, CVS Extracare, and others.
• Expert level proficiency in SQL and Python, with hands-on experience building scalable data pipelines, analytics workflows, and advanced analytical models.
• Ability to translate technical concepts to non-technical audiences, as well as to distill business needs to be clearly defined and technically-soluble.
• High comfort level presenting to clients and large groups.
• A self-starter with ability to thrive in an ambiguous, fast-paced, results-oriented environment.
• Ability and track record of cultivating strong relationships both internally and externally.
• Critical thinker with the ability to make decisions by considering the needs, capabilities, and impact across multiple business units and clients.

Skills

• Analytics
• Business Analytics
• Media Analytics
• Analytics Engineering
• Data Science
• Strategic Planning
• Measurement
• Reporting
• Scorecarding
• Dashboarding
• Storytelling
• Insight generation
• Customer insights
• Market intelligence
• Customer experience enhancement
• Product development
• Personalized marketing strategies
• Closed-loop measurement
• Clean room analytics
• Retailer measurement systems
• Retail media networks
• Data pipelines
• Advanced analytical models
• SQL
• Python
• Databricks
• Spark
• MLflow
• Circana data
• Nielsen data
• Numerator data
• Scintilla platform
• 8541 platform
• CVS Extracare platform

Location

• New York
• Chicago

Work Type

• Hybrid

Experience Level

• VP
• 10+ years related work experience

Education Level

• Master’s Degree in Computer Science

Salary/Compensations

• USD $168,150.00 - USD $269,217.00/Annually

Benefits

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs
• Health/Wellness/Comfort reimbursements
• Tuition Assistance
• Flexible Time off
• Vacation
• Annual Sick Days
• Volunteer Days
• Holiday and Identity days
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year
• Business Resource Groups
• Medical coverage
• Dental
• Vision
• Disability
• 401k
• Paid time off
• Supplemental medical insurance (for freelancers/temps)
• Transportation benefits (for freelancers/temps)
• Parking benefits (for freelancers/temps)
• Legal benefits (for freelancers/temps)
• Pet insurance (for freelancers/temps)
• Auto insurance (for freelancers/temps)
• Home insurance (for freelancers/temps)

About the Company

• Mars United℠ Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday.
• Our worldwide capabilities coalesce into four key disciplines — Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy — that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem.
• These disciplines are powered by our industry-leading technology platform, Marilyn®, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results.
• Learn more at https://www.marsunited.com/.

Equal Opportunity

• Mars United℠ Commerce is an Equal Opportunity Employer.
• Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
• If you require accommodation or assistance with the application or onboarding process specifically, please contact usmttacompliance@publicis.com.
• All your information will be kept confidential according to EEO guidelines.