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About the Role

The Manager, Channel Intelligence & Insights transforms field observations, customer feedback, retailer intelligence, syndicated and commercial data, market dynamics, and competitive activity into actionable insights and recommendations that influence strategy, execution, and commercial outcomes. This role works closely with field teams, program leadership, clients, and analysis partners to uncover meaningful insights from various data sources and communicate them as recommendations. This role also helps build the systems, frameworks, and best practices for gathering, synthesizing, and delivering insights.

Responsibilities

Develop and evolve Channel Intelligence frameworks, methodologies, and best practices
Establish repeatable processes for intelligence collection, analysis, and communication
Define key business questions and intelligence priorities
Create tools, templates, and standards that improve consistency and quality
Support the long-term growth of the agency's Channel Intelligence capability
Partner with Field Management to capture meaningful marketplace observations
Synthesize qualitative and quantitative information from multiple sources
Identify patterns, trends, and business implications
Monitor competitive activity, market trends, and category developments
Develop actionable recommendations that support commercial growth and program optimization
Elevate field learnings into actionable business insights
Support planning, innovation, and decision-making initiatives
Develop intelligence reports, executive summaries, and presentations
Communicate findings and recommendations to internal and external stakeholders
Translate complex information into clear, actionable narratives
Influence decision-making through effective storytelling and business cases
Demonstrate ownership, accountability, and initiative
Foster collaboration and strong cross-functional relationships
Contribute to agency culture, knowledge sharing, and capability development
Promote curiosity, continuous learning, positivity, and innovation
Manage administrative tasks with attention to meeting agency compliance guidelines and standards

Requirements

Bachelor's degree in Business, Marketing, Analytics, Economics, Communications, Psychology, or a related field
4-7 years of experience in insights, strategy, shopper marketing, category management, field marketing, consulting, commercial analytics, market research, or related disciplines
Experience synthesizing qualitative and quantitative information into actionable recommendations
Strong analytical, presentation, and storytelling skills
Understanding of customer behavior, retail environments, and commercial strategy
Experience working cross-functionally in a complex organization
Occasional travel as required

Skills

Insights
Strategy
Shopper Marketing
Category Management
Field Marketing
Consulting
Commercial Analytics
Market Research
Analytical skills
Presentation skills
Storytelling skills
Customer behavior understanding
Retail environment understanding
Commercial strategy understanding

Location

Hudson Yards, NYC

Work Type

Hybrid

Experience Level

4-7 years

Education Level

Bachelor's degree

Salary/Compensations

USD 85000 - USD 100000 - yearly

Benefits

Medical
Dental
Vision
401k with match
PTO time
Bonus eligibility

About the Company

Enthuse is an education-led marketing agency.
We are a passionate team of marketers, educators, and instructional designers dedicated to teaching the world to love client brands.
We are one of the fastest growing WBENC-certified, 100% women-owned and led marketing agencies in the United States.
We devote a portion of our profits to help empower other women entrepreneurs who often don’t have equitable access to resources like capital, mentorship, and community.

Equal Opportunity

Enthuse Marketing is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity or expression, national origin, citizenship, disability, genetics, pregnancy, protected veteran status or other characteristics protected by applicable federal, state, or local law.
Enthuse is committed to providing reasonable accommodations to qualified individuals with disabilities and for other reasons in the employment application and hiring process, in accordance with applicable law.