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Heartbeat is seeking an Associate, Analytics to join their team and deliver game-changing campaigns for consumers and HCPs.

Own complete delivery cycle of ongoing analytics deliverables, including integrated marketing dashboards.
Gather business requirements for analytics deliverables, including documentation of data architecture requirements, measurement planning, and front-end wireframes.
Manage and integrate data from a wide variety of sources, including Web, Media, Rx, Payer, Coupon/Co-Pay, Sampling, Social, and CRM.
Work closely with internal and external partners to develop disruptive customer insights and recommendations based on data learnings.
Develop & maintain detailed documentation of deliverables.
Serve as the subject matter expert for the context of the data.
Be responsible for ongoing web analytics implementation & QA utilizing tools such as Google Analytics, Adobe Analytics, and Google Tag Manager.

BS in a quantitative field (such as Mathematics, Statistics, Economics, Computer Science, and Engineering) preferred.
Advanced degree (MS/MBA/PhD) a bonus.
Motivated to learn new tools, techniques, and platforms.
Minimum 1 year working experience with a data visualization tool such as Tableau, Qlikview, Spotfire, or Microstrategy.
Minimum 1 years working with SQL.
Advanced Excel Skills.
Experience with statistical software such as R, Python, SAS, or SPSS a plus.
Experience with advanced analytics techniques such as Regression, Neural Networks, CART, etc. a plus.
Experience with Web Analytics Tools, including Implementation (Google Analytics, Adobe Analytics).
Strong analytical skills with the ability to extract the context of the data through standard data analysis methodologies.
Fluent with English and able to effectively communicate (read/write/speak) with various productivity tools.
Professional work ethic (accountable, reliable, honest).
Demonstrated ability to deal with ambiguity & evolving business needs.
Capability of multitasking with proper prioritization.

Heartbeat is a full-service agency for healthcare Challenger Brands.
Challengers must battle behemoth market leaders, upend ingrained treatment habits, or transform a “me-too” product into “yes-please.”
The agency is known for serving up distinctive strategies and differentiating approaches, ensuring clients’ market positions are uniquely owned.
Heartbeat designs their organization around a 100% integration model, housing media, strategy, med comms, creative, technology, and even point of care/population health under the same roof for the tightest, most integrated campaigns possible.
They price work based on outcomes, not outputs.
Their innovative model delivers not only alignment, but powerful orchestration, greater efficiency, and maximum impact for every dollar spent—all the necessary elements for Challengers to triumph.
250+ employees between NYC & LA.
6 agency leaders with decades of tenure.
A pile of awards from the likes of the Mannys, MM&M Awards, OMMAs, and Clios.
An industry-leading commitment to diversity and inclusion (with a Med Ad News D&I Champion nod to match).
A President who celebrated people who stand up and say, “You know what? This is dumb.'

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger.
It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization.
We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
All your information will be kept confidential according to EEO guidelines.

Associate, Analytics at Publicis Groupe Holdings B.V

Associate, Analytics