About the Role
We are looking for a proactive Account Manager passionate about fusing bold creative ideas with cutting-edge technology to shape best-in-class CRM experiences. You will champion the end-to-end CRM lifecycle, partnering closely with clients to deliver data-led campaigns that yield measurable business results.
Responsibilities
- Serve as the main client point of contact for the CRM team across different subdivisions.
- Understand and interpret client briefs, challenging the ask to ensure optimal solutions.
- Write and contribute to briefs, interpret information, and develop insights.
- Present work to clients and manage feedback.
- Collaborate with the data team to support data strategy development for targeting and messaging.
- Guide multidisciplinary creative teams through concepting, design, and copy.
- Manage project estimations, reconciliations, and budgets, supporting invoicing.
- Ensure campaign strategies are technically feasible within the CRM system.
- Support the build and operation team for seamless asset deployment.
- Assist with troubleshooting ad hoc issues and requests.
- Contribute to and support larger strategic opportunities.
Requirements
- Must be passionate about fusing bold creative ideas with cutting-edge technology.
- Must be able to champion the end-to-end CRM lifecycle.
- Must partner closely with clients.
- Must be able to take briefs from strategy and data-focused insights to delivery and post-campaign analysis.
- Must work alongside Account Director and wider cross-functional agency team.
- Must serve as a primary client contact.
- Must drive forward-thinking, data-led campaigns.
- Must deliver meaningful, measurable business results.
- Must be able to understand and interpret client briefs.
- Must be able to challenge the ask when necessary.
- Must be able to pull in other members of the team as and when required.
- Must be able to present work to clients.
- Must be able to take and challenge feedback when necessary.
- Must be able to work closely with our data team.
- Must be able to support data strategy development.
- Must be able to ensure optimum targeting and messaging.
- Must be able to guide multidisciplinary creative teams through creative concepting, design and copy.
- Must be able to work closely with the finance teams.
- Must be able to estimate/reconcile own projects.
- Must be able to ensure projects are delivered within budget.
- Must be able to support with end of month invoicing.
- Must be able to ensure campaign strategies are technically feasible within the CRM system.
- Must be able to support our build and operation team.
- Must be able to ensure our assets are deployed seamlessly.
- Must be able to aid with troubleshooting ad hoc issues, requests and issues.
- Must be able to contribute to and support on larger strategic opportunities.
Skills
- CRM
- Data Strategy
- Client Relationship Management
- Project Management
- Budget Management
- Campaign Management
- Creative Concepting
- Data Analysis
Location
- Remote
- Hybrid
Work Type
- Hybrid
- Full-time
Experience Level
- Mid-level
About the Company
- VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth.
- VML is celebrated for its innovative and award-winning human-first work for clients including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's.
- In 2026, VML was named Campaign’s Global Network of the Year and ranked #2 Creative Network of the Year at Cannes Lions.
- VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.
- VML is part of WPP, the trusted growth partner for the world's leading brands.
- Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.
Equal Opportunity
- WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.
- We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
