About the Role
Influential is seeking an experienced Manager to join the Creator Management team, responsible for implementing creator strategy and campaign execution for Fortune 500 clients using proprietary technology.
Responsibilities
- Accountable for the overall success of Influential's social campaigns.
- Build and execute creator strategies specific to campaigns, refine current success metrics, and introduce new success metrics.
- Support training on campaign planning, audience reporting, research tools, and presentation skills.
- Liaise between the campaign management team and internal groups to ensure client needs are met.
- Oversee Influencer casting, negotiation, contracting, and content management for brand campaigns.
- Demonstrate knowledge of offline and online space, understanding the relationship between brand, media, and consumer.
- Showcase well-versed knowledge in the influencer marketing space or a strong interest in the industry.
- Utilize working knowledge of online performance tracking and brand measurement tools.
- Apply strong organizational skills to multitask, pay attention to schedules and timelines, and maintain records.
- Act as a self-starter who loves collaboration, is open to feedback, and is comfortable working independently and influencing cross-functional teams.
Requirements
- 5+ years of experience working in influencer marketing.
- Proven expertise in the beauty vertical.
- Experience managing and coordinating projects in a fast-paced/startup environment.
- Established and extensive network of managers/agents or Influencer contacts.
- Strong negotiating skills and management of individual campaign Influencer budgets well into the six figures.
- In-depth knowledge of all major social platforms (Instagram, Facebook, Pinterest, TikTok, Twitter, YouTube).
- Deep knowledge of offline and online space; strong understanding of the relationship between brand, media, and consumer.
- Working knowledge of online performance tracking and brand measurement tools.
- Strong organizational skills with the ability to multitask, detail-oriented with attention to schedules and timelines, and maintenance of records and materials.
- Continuous education on the latest trends and innovations within the world of social.
- A self-starter who loves collaboration and is open to feedback, comfortable working independently as well as influencing cross-functional teams.
- Bachelor’s degree or equivalent experience.
- Experience with on-site or experiential Influencer events (Bonus).
- Experience managing production elements of an Influencer campaign (Bonus).
- Experience at a marketing-tech or media startup (Bonus).
- Passion for social media and/or influencer marketing (Bonus).
Skills
- Influencer Marketing
- Campaign Strategy
- Campaign Execution
- Creator Strategy
- Social Media Platforms
- Negotiation
- Budget Management
- Project Management
- Organizational Skills
- Collaboration
- Communication
Location
- Remote
Work Type
- Full-time
Experience Level
- Manager
- 5+ years
Education Level
- Bachelor's degree or equivalent experience
Salary/Compensations
- USD $80,000.00 - USD $100,000.00/Annually
Benefits
- Medical coverage
- Dental
- Vision
- Disability
- 401K
- Parental and family care leave
- Family forming assistance
- Tuition reimbursement
- Flexible time off
About the Company
- Influential, powered by Captiv8, is the world’s largest influencer marketing company by revenue and a preferred partner of all major social media platforms.
- Founded in 2013, Influential uses advanced AI and human intelligence to match audiences with creators and deliver measurable ROI for brands.
- The company prioritizes brand safety and inclusion, earning the trust of over 50% of Fortune 50 brands.
- Named Ad Age’s 2024 A-List Social Media/Influencer Agency of the Year.
- Part of Publicis Groupe, a global leader in communications.
Equal Opportunity
- Influential is an equal opportunity employer.
- Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger.
- We honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization.
- We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
- All your information will be kept confidential according to EEO guidelines.
