About the Role
This role is responsible for managing campaign execution, fulfillment, and tracking/analysis processes for the US Intl Wealth & Premier Banking (IWPB) business. It involves partnering with the Mexico Campaign Management team and supporting project deliverables for customer communications and campaign analysis.
Responsibilities
- Support the end-to-end execution of customer communication and fulfilment projects, ensuring timelines and deliverables are met.
- Partner with business stakeholders to gather requirements, clarify objectives, and translate needs into executable campaign activity.
- Work with the Senior Manager, Campaign Management to manage the communications calendar, balancing team capacity with business demand and deadlines.
- Follow and help strengthen quality control and governance processes to support error-free campaign delivery and minimize operational risk.
- Collaborate with stakeholders to design campaign offers that align with business objectives and are feasible to execute and fulfil within the Data & Analytics (D&A) Campaign Management operating model.
- Help ensure tracking and performance analysis are embedded in campaigns to assess Return on Investment (ROI), capture learnings, and optimize future CRM communications.
- Contribute to ad-hoc tasks as required to support team delivery.
Requirements
- Progressive analytics experience (or equivalent), ideally within CRM, marketing campaign operations, or data analytics.
- Experience in the financial services industry preferred but not mandatory.
- Strong quantitative and analytical skills, including database marketing and portfolio management.
- Demonstrated strength in problem solving, planning, project management, decision-making, communication and delivering to deadlines.
- Confident engaging stakeholders—able to ask the right questions, challenge constructively, and translate requirements into action.
- High attention to detail and a quality-first mindset, with strong control and governance discipline.
- Able to prioritize effectively, manage competing demands, and keep work moving across multiple deliverables at pace.
- Experience working in a cloud environment; exposure to campaign management and CRM decisioning solutions.
- Proven ability to analyze data, generate insights, and provide recommendations.
- Applicants must be legally authorized to work in the U.S. as HSBC will not engage in immigration sponsorship for this position.
Skills
- CRM
- Marketing campaign operations
- Data analytics
- Database marketing
- Portfolio management
- Campaign execution tools (e.g., PEGA will be a plus)
- SAS
- SQL
Experience Level
- Progressive analytics experience
Education Level
- Bachelor’s degree required in Business, Statistics, Economics, Finance, Information Systems, or Operations Research.
- Master’s degree preferred
Benefits
- Tailored professional development opportunities
- Competitive pay and benefits package
- Robust Wellness Hub
- Welcoming and inclusive work environment
- Employee Resource Groups
About the Company
- Our purpose – Opening up a world of opportunity – explains why we exist. Here at HSBC we use our unique expertise, capabilities, breadth and perspectives to open up new kinds of opportunity for our more than 40 million customers. We’re bringing together the people, ideas and capital that nurture progress and growth, helping to create a better world – for our customers, our people, our investors, our communities and the planet we all share.
- We offer a competitive pay and benefits package including a robust Wellness Hub, all in a welcoming and inclusive work environment.
- You will be empowered to drive HSBC’s engagement with the communities we serve through an industry-leading volunteerism policy, a generous matching gift program, and a comprehensive program of immersive Sustainability and Climate Change Initiatives.
- We value difference. We succeed together. We take responsibility. We get it done. And we want you to help us build the bank of the future!
Equal Opportunity
- All qualified applicants will receive consideration for employment without regard to age, ancestry, color, race, national origin, ethnicity, disability or medical condition, genetic information, military or veteran service, religion, creed, sex, gender, pregnancy, childbirth, caregiver status, marital status, citizenship or immigration status, sexual orientation, gender identity or expression or any other trait protected by applicable law.
