About the Role
The Senior Growth Product Manager drives the expansion of McAfee’s global consumer footprint by optimizing the end-to-end user acquisition and monetization funnel. This high-visibility, data-driven role owns critical touchpoints that turn prospects into lifelong customers, focusing on user acquisition, onboarding activation, and free-trial-to-paid conversion. The role has a direct, measurable impact on McAfee’s top-line revenue by running a world-class experimentation engine for millions of consumers worldwide.
Responsibilities
- Define and execute the product strategy and experimentation roadmap for user acquisition, activation, and free-trial conversion loops.
- Design, deploy, and analyze high-velocity A/B and multivariate tests to optimize onboarding flows, paywalls, checkout experiences, and engagement triggers.
- Manage the growth backlog, prioritizing initiatives based on estimated ROI, business impact, and statistical significance.
- Partner with UX Design, Engineering, Product Marketing, and Performance Marketing to build seamless, low-friction user journeys across channels.
- Work with Data Science and Analytics to uncover conversion bottlenecks, map user behavior trends, and build robust funnel dashboards.
- Focus on building growth hooks that deliver clear, immediate customer value, ensuring long-term user retention and earned renewals.
Requirements
- 8+ years of experience in product management, with at least 5 years of dedicated experience in Growth Product Management (ideally within B2C/D2C SaaS, digital subscriptions, or high-volume consumer tech).
- Demonstrated history of driving material business outcomes, articulating how past experiments moved the needle on acquisition, trial-to-paid conversion, or ARR.
- Deep familiarity with modern growth stacks, analytics platforms (e.g., Amplitude, Mixpanel, Optimizely), and statistical concepts for A/B test analysis.
- Intensely focused on business metrics and user behavior rather than just shipping features.
- Strong empathy for the user; look for growth opportunities by reducing friction and solving user problems.
- Exceptional communication skills with the ability to distill complex data insights into clear, business-oriented narratives and present confidently to executive stakeholders.
- Comfortable operating with a high degree of ambiguity, making independent decisions quickly based on data, and adapting strategies as fast as market data dictates.
- Understanding of cybersecurity, online privacy, or device utility software is a plus.
Skills
- Product Management
- Growth Product Management
- B2C/D2C SaaS
- Digital Subscriptions
- High-volume Consumer Tech
- Experimentation
- A/B Testing
- Multivariate Testing
- Analytics Platforms
- Amplitude
- Mixpanel
- Optimizely
- Statistical Concepts
- Data Analysis
- UX Design
- Engineering
- Product Marketing
- Performance Marketing
- Data Science
- Communication Skills
- Leadership
Location
- Frisco, TX
- Newport Beach, CA
- San Jose, CA
- New York, NY
- Toronto, ON (Canada)
Work Type
- Hybrid
Experience Level
- Senior
- 8+ years of experience in product management
- 5+ years of dedicated experience in Growth Product Management
Salary/Compensations
- USD $124,380.00/Yr. - USD $204,330.00/Yr.
Benefits
- Bonus Program
- 401k Retirement
- Medical, Dental, Vision, Basic Life, Short Term Disability and Long-Term Disability Coverage
- Paid Parental Leave
- Support and Community Involvement
- 14 Paid Company Holidays
- Unlimited Paid Time Off for Exempt Employees
- 96 Hours of Sick Time and 120 Hours of Vacation for Non-Exempt Employees Accrued Each Year
About the Company
- McAfee is a leader in personal security for consumers.
- Focused on protecting people, not just devices, McAfee consumer solutions adapt to users’ needs in an always online world, empowering them to live securely through integrated, intuitive solutions that protects their families and communities with the right security at the right moment.
Equal Opportunity
- McAfee prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.
