About the Role
Seeking a technically strong and business-oriented Senior Data Scientist to own forecasting and planning initiatives. This role will leverage complex data to generate actionable insights that enhance acquisition, retention, customer experience, and business planning value. The ideal candidate excels in time series and machine learning forecasting, translating analytical findings into clear recommendations for stakeholders and executives, and influencing decisions through data-driven storytelling.
Responsibilities
- Own and maintain forecasting models for key marketing and business outcomes, including revenue, demand, conversion, retention, and customer value.
- Support planning cycles by translating historical trends, seasonality, campaign activity, customer behavior, macro factors, and business assumptions into clear forecasts and scenarios.
- Develop planning tools, models, and readouts to help stakeholders and executives understand expected performance, pacing, and business tradeoffs.
- Monitor forecast accuracy, diagnose variance versus plan, and recommend adjustments based on changing business conditions.
- Develop and validate data science models supporting customer behavior analysis, segmentation, propensity modeling, churn/retention analysis, personalization, and lifetime value.
- Build analytical frameworks to help stakeholders understand customer needs, behavior drivers, performance trends, and areas for improvement.
- Partner with Marketing, Finance, Product, Analytics, and Data Engineering teams to define business questions, analytical approaches, data requirements, and success metrics.
- Translate complex model outputs into clear recommendations for stakeholders, explaining what happened, why it happened, and what actions to take.
- Communicate insights through compelling presentations, dashboards, and executive-ready readouts tailored to various audiences.
- Proactively identify insights, risks, and opportunities in the data.
Requirements
- 7+ years of experience applying data science, machine learning, forecasting, and/or other advanced analytics in a business environment.
- Strong proficiency in Python, SQL, and common data science or statistical modeling libraries.
- Strong working knowledge of time-series analysis, forecasting, seasonality, trend, lag effects, scenario planning, and model backtesting.
- Experience with marketing analytics, customer analytics, campaign performance, acquisition, retention, conversion, or lifetime value analysis.
- Ability to translate ambiguous business questions into structured analytical plans and actionable recommendations.
- Strong communication and data storytelling skills, with the ability to influence marketing and business stakeholders.
- Master’s degree or PhD in a quantitative discipline (Preferred).
- Experience with customer lifecycle analytics, journey analytics, subscription analytics, ecommerce, SaaS, or consumer digital businesses (Preferred).
- Familiarity with experimentation, causal inference, uplift modeling, survival analysis, Bayesian modeling, or personalization methods (Preferred).
- Experience working with large-scale customer, behavioral, clickstream, campaign, planning, or transaction-level datasets (Preferred).
- Experience using cloud data platforms such as Databricks, Snowflake, BigQuery, or similar environments (Preferred).
- Experience creating executive-ready presentations that connect analytical findings to business strategy and operational decisions (Preferred).
Skills
- Python
- SQL
- Time-series analysis
- Machine learning forecasting
- Forecasting
- Data storytelling
- Marketing analytics
- Customer analytics
- Statistical modeling
Location
- Dallas, TX
- New York, NY
- San Jose, CA
- Newport Beach, CA
Work Type
- Hybrid
Experience Level
- Senior
Education Level
- Master's degree or PhD in a quantitative discipline
Salary/Compensations
- USD $107,430.00/Yr. - USD $176,490.00/Yr.
Benefits
- Bonus Program
- 401k Retirement
- Medical, Dental, Vision, Basic Life, Short Term Disability and Long-Term Disability Coverage
- Paid Parental Leave
- Support and Community Involvement
- 14 Paid Company Holidays
- Unlimited Paid Time Off for Exempt Employees
- 96 Hours of Sick Time and 120 Hours of Vacation for Non-Exempt Employees Accrued Each Year
About the Company
- McAfee is a leader in personal security for consumers, focused on protecting people, not just devices. McAfee consumer solutions adapt to users’ needs in an always online world, empowering them to live securely through integrated, intuitive solutions that protect their families and communities.
Equal Opportunity
- McAfee prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.
