About the Role
We are seeking a Digital Campaign Manager to lead digital-first pipeline generation across EMEA, building and executing scalable demand generation and Account-Based Marketing (ABM) strategies. You will bridge the gap between regional sales priorities and high-impact digital execution, taking full ownership of digital channels and launching multi-market campaigns.
Responsibilities
- Build, execute, and optimize multi-market digital programs across EMEA, including paid media, ABM, nurture flows, webinars, content syndication, SEO, and AI search initiatives.
- Develop regional campaign templates and frameworks that Field Managers can easily adapt for specific European markets, including localization projects.
- Scale tailored Account-Based Marketing motions aligned to Sales priorities, targeting both Large Enterprise and Medium Enterprise accounts.
- Drive the rigour, management, and continuous optimization of regional digital channels, paid search, display, and digital platforms.
- Conduct rapid performance reporting and analysis to continually improve ROI and pipeline conversion.
- Partner closely with Sales Leadership, Field Marketing peers, and global digital resources to ensure alignment and accelerate pipeline growth across EMEA.
Requirements
- Minimum of 5 years of software/technology marketing experience, preferably within SaaS companies serving the manufacturing or supply chain sectors.
- Proven track record of executing multi-touch digital demand generation and ABM campaigns that drive measurable pipeline contribution.
- Strong hands-on proficiency with marketing automation (Marketo or HubSpot), CRM platforms (Salesforce), and the broader MarTech stack.
- Demonstrated ability to manage paid search, paid social, display, SEO, and content syndication budgets and performance metrics autonomously.
- Excellent strategic thinking skills with the ability to turn complex performance data into actionable campaign optimizations.
- Strong written and verbal communication skills in English.
- Ability to work effectively in a remote/hybrid environment across multiple time zones.
- Occasional travel required (up to 20-30%).
Skills
- Digital Campaign Management
- Demand Generation
- Account-Based Marketing (ABM)
- Paid Media
- Nurture Flows
- Webinars
- Content Syndication
- SEO
- AI Search
- LinkedIn Targeted Advertising
- Paid Search
- Paid Social
- Display Advertising
- Marketing Automation (Marketo or HubSpot)
- CRM (Salesforce)
- MarTech Stack
- Performance Analysis
- Strategic Thinking
- Communication Skills
- English Language Proficiency
- French Language Proficiency (preferred)
- German Language Proficiency (preferred)
Location
- United Kingdom - Virtual Office
Work Type
- Remote
- Hybrid
- Full Time
Experience Level
- Minimum 5 years
Salary/Compensations
- GBP 70000 - GBP 77000 - yearly
Benefits
- Annual company performance bonus
About the Company
- Redzone helps manufacturers make more products for less while greatly improving the employee experience by focusing on people, the "connected workforce."
- We combine exceptional software and world-class coaching, giving customers an average productivity increase of 22% in 90 days.
- Redzone brings together Production, Maintenance, and Quality teams, improving communications to resolve issues and increase output.
- QAD Inc. is a leading provider of adaptive, cloud-based enterprise software and services for global manufacturing companies.
- Global manufacturers face disruption from technology and changing consumer preferences, requiring them to innovate and change business models rapidly.
- QAD Redzone enables QAD’s vision for the Adaptive Enterprise by improving labor productivity, increasing plant capacity, and accelerating time to productivity.
- Empowered employees with a growth mindset take ownership of challenges, creating resilience in the face of disruption.
Equal Opportunity
- We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.
