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About the Role

Lead UK student recruitment by managing agent partnerships, developing new business, improving conversion and compliance, and supporting teams to achieve growth targets.

Responsibilities

• Ensure daily reports are up to date and sent to all partners/agents.
• Manage 12-18 agent/accounts, ensuring they meet expectations and provide quality learners.
• Identify potential new agents/accounts/businesses to develop UK student recruitment.
• Manage junior business development executives and support teams to achieve student recruitment objectives.
• Provide a smooth journey for agents/accounts and students, ensuring an efficient application process to improve conversion.
• Gain feedback to continuously improve processes.
• Have a detailed understanding of all systems used by agents and students to provide clear advice.
• Meet KPIs set by the Head of Business Development, including delivery of targets, onboarding new business, improving conversion rates, and increasing brand awareness.
• Proactively support all colleagues in pursuit of the University’s central objectives and values.
• Gather intelligence and data to propose new initiatives for UK opportunities, including data interpretation and articulation of key messages.
• Protect the University’s reputation by ensuring agents/accounts adhere to University processes and act with integrity.
• Adhere to the University’s admissions processes and regulations, ensuring a clear audit trail for training and compliance.
• Ensure all students recruited through agents meet required progression/AU benchmarks through continuous auditing.
• Identify gaps or shortfalls in recruitment strategies and determine solutions.
• Analyze data/statistics, interpret and report patterns and trends, and highlight issues for informed decision-making.
• Provide daily reports on student activity to agents and partners.
• Provide reports and updates to key commercial leads.
• Analyze agent performance from recruitment and student engagement perspectives.
• Provide advice to peers and partners to resolve standard and unforeseen issues within operational limits.
• Support and lead Business Development Executives, support teams, and other relevant departments.
• Advise and update the team on regulatory/compliance/product/process changes, providing training as needed.
• Ensure partners/agents receive the best support and service according to University standards.
• Diagnose and rectify problems with sales processes and systems.
• Provide feedback to agents/partners on student performance.
• Plan and organize own activities to meet routine operations and KPI deadlines.
• Support the development of team structures.
• Prepare plans for agent/partner training, both face-to-face and online.
• Ensure SLAs are met and partners are satisfied with the service provided.
• Participate in or coordinate student recruitment projects or development activities.
• Make recommendations about resource planning.
• Communicate and build working relationships with agents/partners to ensure satisfaction and growth.
• Attend meetings as requested by manager to support departmental activities and report on discussions.
• Liaise with key stakeholders, such as admissions, quality assurance, and student support.
• Communicate regularly with the Business Development Team, providing feedback on Agent documents.
• Advise on and propose changes in procedures, planning, and systems to improve operational efficiency and service quality in student recruitment.
• Keep skills up to date and develop knowledge in student recruitment practice through learning, training, and networking.
• Continuously improve conversion rates and enrolled numbers from each partner.
• Make recommendations on improving the University’s brand and commercial attractiveness.
• Identify ways to improve current processes, especially concerning team growth and recruitment numbers.
• Cooperate with colleagues to achieve departmental objectives.
• Train and develop junior staff members, ensuring direct reports meet their duties and KPIs.
• Manage agent/partnership relationships, ensuring clarity on admissions procedures and quality requirements.
• Show sensitivity and consideration to others' needs and feelings, including dealing with distress.
• Deal with cultural differences when working with overseas staff.
• Deliver guidance and support in a calm, discreet, diplomatic, and professional manner.
• Support agents/partners and provide referral/signposting pathways for students in crisis.
• Identify and address development needs for continuing professional development.
• Communicate and share best practices.
• Proactively identify new opportunities and work with management to develop solutions.
• Work in accordance with the University’s Values Framework.
• Maintain empathy for the university's commitment to equality of opportunity and treatment.
• Perform any other duties appropriate to seniority and role.
• Occasionally travel to other locations for meetings or training.
• Attend appropriate internal working parties as required.
• Ensure the University’s name and brand are protected and perceived professionally externally.
• Analyze market data and trends to advise on UK recruitment strategies, new programs, or policies.
• Liaise and engage with key stakeholders and contractors to influence opinion, delivery, and reputation.
• Influence and contribute to resource planning to meet organizational objectives, including business plans and strategy documents.
• Implement processes to manage the integrity and security of commercially sensitive and personal data.
• Attend external events in the UK and internationally, sometimes during weekends/after hours.
• Travel within the UK representing the University at education expositions, universities, schools, and colleges.
• Influence senior colleagues and external partners.
• Develop external relations and identify opportunities for communities of practice, employers, alumni, and donors.
• Build and sustain an influential network of contacts internally and externally.
• Stay informed about the University's work through committees, workshops, events, and networking.
• Create business cases with finance business partners to validate commercial opportunities.
• Contribute to operational leadership teams and decision-making.
• Provide expert professional or managerial expertise to support UK/Domestic student recruitment, including achieving targets, increasing quality, improving conversion rates, and increasing diversity.

Requirements

• Commercially focused business development professional.
• UK student recruitment expertise.
• Strong agent networks.
• CRM experience.
• Proven ability to lead teams and drive growth.
• Analysis and problem-solving capability.
• Well-developed written and verbal communication skills.
• Well-developed interpersonal skills.
• Ability to manage partner expectations.
• Ability to provide training sessions to ensure quality.
• Ability to prioritize tasks.
• Ability to delegate tasks to direct reports.
• Experience of working with complex sales processes and CRM software.
• Experience of working/responding independently and dealing with unforeseen problems and circumstances.
• Comprehensive knowledge of the work practices, processes, and procedures relevant to the role.
• Clear understanding of the standards and regulations set for the conduct and output for the role.
• Understanding of the activities of other areas of the University relevant to the student recruitment function.
• Experience in successfully managing partners/agents.
• Experience pulling reports and providing them to key stakeholders.
• Ability to analyze reports and sales figures to identify trends within the agent market.
• Ability to share/articulate intelligence to drive change.
• Extensive UK network including agents, institutions (e.g., British Council, QS, local education ministries).
• Post Grad/PhD (or candidature).
• Previous account management experience.

Skills

• Business development
• Student recruitment
• Agent partnership management
• New business development
• Conversion improvement
• Compliance management
• Team leadership
• Growth strategy
• Report management
• Account management
• CRM software
• Data analysis
• Communication
• Interpersonal skills
• Problem-solving
• Training delivery
• Stakeholder management
• Negotiation
• Market analysis
• Strategic planning
• Relationship building
• Customer service
• Sales process management
• Team management
• Performance management
• Continuous improvement
• Cross-cultural communication

Location

• UK - London

Work Type

• Hybrid
• Full-time

Experience Level

• Managerial
• Senior

Education Level

• Post Grad/PhD (or candidature)

Salary/Compensations

• Upto 40k

Benefits

• Health Benefits
• Life Assurance Plans
• Salary Sacrifice Schemes (Pension, Cars, Cycle to Work)
• Annual Leave & Holiday Benefits (Buy Holiday, Additional Christmas Leave & Carry Over Leave)
• Employee Assistance Plan (EAP) & 24/7 Access to GPs
• Employee Discounts (Gym, Shopping, Cinema)

About the Company

• Regent College London is a leading independent higher education provider, offering flexible and inclusive learning across multiple London campuses.
• We are student-focused, digitally forward, and committed to academic excellence.

Equal Opportunity

• We are an equal opportunity employer and value diversity and inclusion, selection for employment is based solely on an individual’s skills, qualifications, and experience relevant to the role.
• Successful applicants will be required to complete pre-employment checks, including a criminal records check, two references, ID and Right to Work verification, and education confirmation.