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About the Role
As a Product Marketing Manager, you will be a cross-functional partner representing the voice of the customer to bring Rhapsody products to market and drive their growth. You will work closely with Product, Sales, Customer Success, and the Marketing team to position offerings, equip the field with compelling collateral, and ensure market success. This is a high-visibility role for someone looking to build toward a senior product marketing position.
Responsibilities
- Develop differentiated messaging frameworks that clearly articulate product value across segments and audiences.
- Refine buyer personas, ideal customer profile, and customer segmentation.
- Partner with Demand to create and implement go-to-market strategies.
- Partner with Content to create key content supporting campaigns and external positioning.
- Inform SEO and GEO presence to meet buyers where they are.
- Conduct market, competitive, and customer research to inform go-to-market strategies.
- Support measurement and analysis of GTM KPIs to improve pipeline development and win rate.
- Partner with Product and Commercial teams to launch new products, including positioning, packaging, pricing, and marketing strategy.
- Support pricing and packaging analysis to identify simplification opportunities.
- Create and maintain sales tools & collateral aligned to the buyer journey.
- Translate complex product capabilities & market themes into clear, value-driven narratives.
- Partner with GTM Activation team to train Sales, Customer Success, BDRs, and field marketing on new products, trends, and collateral.
- Transform workflows to be AI-first by connecting tools, building scalable automations, and standardizing best practices.
- Lead AI adoption by identifying high-impact use cases and developing solutions.
Requirements
- 3-5 years’ experience in product marketing, strategy, product management, consulting, or other highly cross-functional roles.
- Excellent communication and collaboration skills.
- Skilled in presentation development that connects concepts clearly.
- Genuine interest in the commercial mechanics of the business.
- Ability to write initial drafts and pressure-test with data.
- Ability to partner cross-functionally with internal stakeholders.
- Ability to lead via influence.
Skills
- Product Marketing
- Strategy
- Product Management
- Consulting
- Cross-functional collaboration
- Presentation development
- Data analysis
- AI adoption
- Messaging
- Positioning
- Go-to-market strategy
- Content creation
- Market research
- Sales enablement
- Pricing
- Packaging
Location
- Remote
Work Type
- Full-time
Experience Level
- Mid-level
Salary/Compensations
- $110,000-135,000USD annually
About the Company
- Healthcare is innovating fast and AI is accelerating the pace.
- Rhapsody's mission is to accelerate innovation by reducing the burden of data access and data quality so teams can build, deploy, and scale solutions with confidence.
- Rhapsody provides interoperability and data quality foundation that helps information move reliably between systems, across formats, and at the speed modern healthcare demands.
- Rhapsody enables digital transformation, analytics, and AI initiatives by making data accessible, trustworthy, and actionable.
- Rhapsody is an AI-first company, actively using and embracing artificial intelligence to enhance how we work, collaborate, and deliver.
Equal Opportunity
- Rhapsody provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.