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About the Role

This role is key to growing our organic share of voice on social channels, most notably X and Facebook, by capturing and amplifying sporting sentiment to drive engagement. You will also manage the relationship between Content, Marketing, and internal and external stakeholders.

Responsibilities

• Manage and grow The Racing Post’s social media presence across X and Facebook, ensuring content is timely, accurate, and engaging.
• Support the wider team in managing the channels of Instagram and TikTok.
• Plan, create, and publish social content that supports editorial priorities, major racing events, and the wider racing calendar.
• Liaise with editorial production teams to promote key content and breaking news on social channels.
• Deliver live social coverage of race days, breaking news, and key industry moments, reacting quickly and confidently in real time.
• Work closely with editorial, video, and data teams to translate Racing Post journalism into compelling social-first formats.
• Write clear, engaging, and platform-appropriate copy that reflects The Racing Post’s authoritative yet accessible tone of voice.
• Monitor social media performance, track key metrics, and provide regular insights and recommendations to improve reach, engagement, and audience growth.
• Identify trends, conversations, and opportunities.
• Ensure impactful delivery of commercial messages through social content.
• Drive Horse Racing conversation online by promoting and reacting to key sporting moments including big races such as the Grand National and Cheltenham Gold Cup.
• Ensure all Horse Racing content is on brand with the correct tone of voice at all times.
• Monitor and document competitor activity (bookmakers / publishers / affiliates).
• Work on live events, including clipping of our live shows on Grabyo such as The Morning Post, working with the production team to optimise these for our Social Media channels.
• Ensure all content meets compliance and responsible gambling best practise at all times.

Requirements

• Experience managing social media channels for a brand, publisher, or media organisation, ideally within sports, racing, betting, or a fast-paced digital environment.
• Strong understanding of major platforms including X (Twitter), Instagram, Facebook, TikTok, and YouTube, with a clear sense of what content works where and why.
• Excellent written communication skills, with the ability to craft sharp, engaging copy aligned to The Racing Post’s tone of voice.
• Genuine interest in horse racing and/or sports journalism, with a solid understanding of racing audiences and key moments in the racing calendar.
• Experience using social media management and analytics tools (e.g. Hootsuite, native platform insights) to track performance and inform content decisions.
• Strong news sense and the ability to react quickly to breaking stories, live events, and trending topics.
• Availability for shift work that works crossmatches the sporting and racing calendar, including weekend work.
• Copywriting: Comfortable writing engaging and concise content for social media.
• Organisational strength: Having the ability to manage multiple workstreams effectively and efficiently, whilst being able to clearly communicate performance issues, deadlines, timescales and such like is extremely important.
• Ability to take initiative and develop your role: Take on constructive feedback during regular meetings with your manager and consistently take initiative to develop your role and contribute to your team’s success by taking on ‘non-bau’ projects where needed.
• Highly organised with strong attention to detail and the ability to manage multiple projects at once.

Skills

• Social Media Management
• Content Creation
• Copywriting
• Social Media Analytics
• Trend Identification
• Live Coverage
• Communication
• Organization
• Attention to Detail

Location

• Global

Work Type

• Hybrid

Experience Level

• Mid-level

Benefits

• Private medical insurance
• Excellent parental leave
• Working globally policy
• Mental health support
• Assistance programs
• Social gatherings
• Pension scheme
• Various other benefit schemes
• Birthdays off work
• 25 days of holiday per year
• Life assurance
• Star card
• Step Further Awards (employee recognition program)
• Season Ticket Loan
• Cycle to Work Scheme
• Complimentary access to Racing Post Members Club with Ultimate Membership
• Volunteer two days per year with charity partner

About the Company

• Spotlight Sports Group is a global media and technology company focused on creating trusted, customer-driven experiences across global racing and sports betting.
• They combine over 40 years of heritage with bold innovation to deliver award-winning content, data, and digital products.
• With over 400 employees worldwide, their portfolio includes Racing Post, Pickswise, myracing, Free Super Tips, ICS-digital, and ICS-translate.
• They partner with leading operators, affiliates, and media groups to power growth and engagement across the industry.