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About the Role

Support the execution of Nike’s brand presence across a portfolio of Nike Direct stores in the UK & Ireland, championing creativity, innovation, and meaningful consumer engagement to ensure Nike stands out in a vibrant market.

Responsibilities

• Support the development and execution of the UK&I owned doors marketing vision and seasonal plans in alignment with Nike’s key sports.
• Ensure Nike’s Brand Standards are consistently represented across Nike Direct touchpoints.
• Assist in seasonal planning whilst owning campaign activation and execution across key sporting moments, athlete stories, and cultural opportunities, tailoring delivery to meet the needs of each location/cities.
• Build and maintain strong working relationships with internal teams, store teams, agencies, vendors and cross-functional stakeholders.
• Support key owned doors in bringing Nike marketing plans to life with distinction, ensuring consumer experiences are elevated through a full marketing mix.
• Stay close to the consumer and retail environment, gathering insights and sharing observations.
• Contribute to a collaborative, high-performing team culture by bringing energy, curiosity, and a solutions-focused mindset.
• Build a robust understanding of the sport landscape across entire owned marketplace season-on-season.

Requirements

• Foundational experience in brand, retail, or marketing roles, with an understanding of how to support cross-functional marketing execution.
• Foundational experience working with UK&I owned doors, with an understanding of how to bring to life marketing campaigns with distinction across different locations/cities.
• A strong interest in the UK&I consumer landscape and the ability to translate insights into meaningful recommendations.
• Experience collaborating with internal and external partners, building positive relationships that support successful outcomes.
• Comfort working with data, insights, and cultural trends to inform marketing decisions.
• Energy, empathy, and curiosity, always seeking ways to elevate the consumer experience and support Nike’s marketplace growth.
• Passion for sport and a genuine connection to at least one of our key sport dimensions including Football, Running, Training and Lifestyle.

Skills

• Marketing
• Brand Management
• Retail Marketing
• Campaign Execution
• Consumer Engagement
• Collaboration
• Relationship Building
• Data Analysis
• Insight Translation
• Cultural Trend Analysis

Location

• London, UK & Ireland

Work Type

• Full-time

Experience Level

• Specialist II

About the Company

• Nike is a global company focused on innovation and connecting with consumers through sport and culture.