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About the Role

Lead the continued transformation of Are Media’s Homes & Lifestyle content vertical into a new era of audience growth, digital products, and recurring revenue. This pivotal leadership role drives the growth, performance, and future direction of iconic entertainment brands, unlocking new opportunities across diverse revenue streams and accelerating direct audience growth through data-led strategies.

Responsibilities

• Define and deliver the Entertainment division’s growth strategy, increasing profitability, audience engagement, and revenue across print, digital, social, audio, video, and commerce.
• Lead the division’s P&L, managing revenue, investment, and costs to achieve EBITDA targets and support sustainable growth.
• Grow registered users, email subscribers, and first-party data to strengthen foundations for retention, personalization, and monetization.
• Develop and scale direct-to-consumer products, including memberships, subscriptions, audio, vodcasts, and other brand-led opportunities.
• Inspire and develop a high-performing team, building digital capability and guiding people through change.

Requirements

• Senior commercial leadership experience with a strong track record leading a content, media, entertainment, or consumer-focused business, including full P&L and budget accountability.
• Demonstrated success in building or scaling subscriptions, memberships, direct-to-consumer products, or other recurring revenue models.
• Practical understanding of first-party data, CRM, and lifecycle marketing, and their impact on acquisition, retention, and commercial value.
• Experience shaping multi-format content and brand strategies that meet audience needs and deliver business results.
• Ability to set a compelling vision, lead teams through change, and create a culture of accountability, innovation, and high performance.

Skills

• Digital growth
• Audience development
• Data analysis
• CRM
• Lifecycle marketing
• Content strategy
• Brand strategy
• Transformational leadership
• P&L management
• Commercial strategy

Location

• Australia

Work Type

• Flexible work options

Experience Level

• Senior leadership

Benefits

• Flexible work options
• Additional paid leave (birthday, volunteer, inclusive leave)
• Paid parental leave (12 weeks) with parenting gift pack, meal vouchers, and return-to-work support
• Opportunities for growth and development (learning pathways, mentoring, Lunch & Learns, Digital Learning Academy, professional development support)
• Comprehensive wellbeing program (EAP, Mental Health First Aiders, online wellbeing portal)
• Exclusive benefits and discounts (Fitness Passport, discounted health insurance, beauty services, technology, lifestyle offers via Flare)
• Inclusive culture supported by BELONG @ Are program

About the Company

• Australia’s leading omnichannel content company for women.
• Portfolio includes iconic and trusted brands such as The Australian Women’s Weekly, ELLE, marie claire, New Idea, Australian House & Garden, Bounty Parents, Better Homes & Gardens.
• Informs, inspires, and connects with 9 in 10 Australian women through magazine media, digital, video, social, e-commerce, vodcasts, events, and experiences.

Equal Opportunity

• Proud member of Media Diversity Australia, committed to fostering a diverse, respectful, collaborative & inclusive workplace.
• Encourages applications from diverse backgrounds.
• Requests reasonable adjustments for the interview process.