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About the Role

In this role, you will take responsibility for one of the most exciting FMCG food accounts within our portfolio. Together with your team, you will develop integrated communication solutions for an internationally established brand and actively shape its further development.

Responsibilities

• You and your team are responsible for an established international FMCG food client, advising them across all relevant communication channels for integrated and effective communication.
• Develop and present overarching media and communication strategies, ensuring they are successfully translated into concrete measures and taking end-to-end responsibility for them.
• Maintain an overview of all activities, from KPI definition and cross-channel budget management to continuous optimization.
• Provide technical and disciplinary leadership for your team, ensuring clear priorities in daily business and creating the conditions for excellent work results in a dynamic and continuously evolving client environment.
• Responsible for the further development and motivation of your employees, supporting them in taking responsibility, expanding their skills, and growing successfully.
• Collaborate with specialists from Digital, Data, Strategy, and Activation to develop integrated communication solutions and ensure smooth collaboration among all involved stakeholders.
• Proactively identify market, consumer, and media trends, assess their relevance to the client's business, and introduce new ideas into client consulting.
• Act as a central point of contact between the client, team, and internal experts, actively contributing to the development of the client's business.

Requirements

• Minimum of 6 years of professional experience in a media agency, with a marketer, or in a comparable communication environment.
• Sound expertise in developing integrated media and communication strategies with a good understanding of the interplay between classic and digital channels.
• Familiarity with relevant Ad-Tech, MarTech, and analytics tools, and the ability to translate data-based insights into effective communication solutions.
• Excellent consulting skills, confident demeanor with clients, and the ability to present complex topics clearly and persuasively.
• Initial or well-founded leadership experience and the motivation to successfully develop employees.
• Structured work approach, ability to maintain an overview even with high complexity, and skill in setting clear priorities.
• Fluent in German and English.
• Ability to remain calm and maintain a sense of humor in dynamic and challenging situations.
• Ideally, experience in data strategies, audience planning, measurement, web analytics, or marketing effectiveness.

Skills

• Communication strategy
• Media strategy
• Integrated communication
• Data analysis
• KPI definition
• Budget management
• Team leadership
• Employee development
• Stakeholder management
• Trend analysis
• Client consulting
• Ad-Tech
• MarTech
• Analytics tools
• Data-based insights
• Presentation skills
• Project management
• Audience planning
• Measurement
• Web analytics
• Marketing effectiveness

Location

• Selected locations worldwide

Work Type

• Hybrid work model
• Flexible working hours
• Up to six weeks per year working abroad

Experience Level

• Minimum 6 years of professional experience
• Initial or well-founded leadership experience

Benefits

• Continuous professional development via digital learning platform
• Individual career paths with clear development and advancement opportunities
• Access to national and international talent and development programs
• Regular feedback and transparent performance development
• Personal support through mentoring program
• Access to modern AI tools for more efficient, data-driven, and innovative work
• Practical training and learning opportunities in AI and digital innovations
• Opportunity to actively shape new technologies and integrate them into daily work
• Flexible work from selected locations worldwide
• Up to six weeks per year working abroad
• Hybrid work model
• Flexible working hours
• Childcare support through 'Notfallmamas'
• Subsidy for Deutschlandticket
• Fair compensation for overtime
• 30 vacation days plus additional special leave days
• Diverse sports and health offerings, including cooperation with Urban Sports Club
• Support for mental health through Mental Health Program
• Security and support in challenging life situations through Working with Cancer Policy
• Active commitment to Diversity, Equity & Inclusion
• Opportunity to take responsibility in Sustainability Squad
• Possibilities to get involved in social projects and create social added value
• Welcome Week for a successful start
• Personal support through Buddy Program
• Structured onboarding for a successful start at Publicis Media

About the Company

• As a communication specialist, Zenith develops dynamic, holistic, and future-oriented communication solutions for more than 150 national and international clients across all industries within our ROI Experience Platform.
• Comprehensive data analyses help to understand diverse target groups and identify relevant contact points for communication with them.
• Additionally, campaign performance is measured and optimized in real-time to achieve maximum return on investment and thus the greatest possible communication success for our clients, such as Stellantis or Haleon.
• Furthermore, Zenith continuously researches new media channels, usage behaviors, and trends.