General Manager, Independent Agency, West at The Trade Desk | CA, US | Rezi

General Manager, Independent Agency, West at The Trade Desk

General Manager, Independent Agency, West

The Trade Desk · CA, US

3 days ago

General Manager, Independent Agency, West

The Trade Desk · CA, US

3 days ago
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About the Role

The Trade Desk is seeking an accomplished General Manager, Business Development - Independent Agencies to lead a significant portfolio of independent agency relationships and business development teams. This leader will be responsible for accelerating revenue growth, strengthening agency partnerships, developing talent, and ensuring consistent execution across their portfolio. They will serve as a senior strategic partner to agency executives while translating broader go-to-market priorities into measurable business outcomes.

Responsibilities

  • Develop and execute a West Region strategy for deepening agency partnerships, aligning on shared objectives that drive growth and operational excellence.
  • Build trust-based relationships with agency leadership and influence strategic decisions across commercial, operational and partnership priorities.
  • Partner with Product and Engineering to ensure agency insights inform platform development, measurement capabilities and workflow innovation.
  • Collaborate with agency leadership on initiatives that improve profitability, strengthen partnerships and unlock new growth opportunities.
  • Work closely with Sales, Client Services, Marketing and Product to deliver integrated solutions that strengthen agency partnerships across the West Region.
  • Lead, coach and develop a team of business development leaders while serving as a senior ambassador for TTD within the agency ecosystem.

Requirements

  • 15+ years of experience in agency leadership, strategic partnerships or business development roles with deep knowledge of independent agency operations and economics.
  • Proven track record influencing agency leadership, leading teams and driving commercial growth.
  • Strong commercial acumen, including understanding of agency P&L, principal buying models and profitability levers.
  • Experience leading business development teams through growth, organizational change and market evolution.
  • Exceptional communication and negotiation skills, capable of navigating complex multi-party agreements.

Skills

  • Authentic and values driven leader
  • Collaborative leadership style
  • Develops talent
  • Builds trust
  • Creates alignment across diverse stakeholders
  • Forward-looking perspective
  • Anticipates industry shifts
  • Demonstrates grit and adaptability navigating complexity and change
  • Inclusive and empathic
  • Champions diversity of thought
  • Fosters an environment where all voices are heard and respected
  • Low ego, high impact

Location

  • West Region

Work Type

  • Full-time

Experience Level

  • 15+ years of experience

Salary/Compensations

  • $147,200—$269,900 USD

Benefits

  • Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents
  • Retirement benefits such as a 401k plan and company match
  • Short and long-term disability coverage
  • Basic life insurance
  • Well-being benefits
  • Reimbursement for certain tuition expenses
  • Parental leave
  • Sick time of 1 hour per 30 hours worked
  • Vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter
  • Around 13 paid holidays per year
  • Option to purchase The Trade Desk stock at a discount through The Trade Desk’s Employee Stock Purchase Plan
  • Eligibility for stock-based compensation grants
  • Potential for variable compensation-based incentives and commissions

About the Company

  • The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising, with nearly 4,000 employees across more than 30 offices.
  • Our technology helps advertisers reach the right audiences across the open internet — from streaming TV and podcasts to mobile apps, news, and more.
  • Advertising powers the content people love. By making it more transparent, effective, and responsible, we help support trusted journalism, quality entertainment, and creators worldwide.
  • The world’s brands and agencies rely on us to reach their customers and grow their businesses responsibly.
  • The scale of our platform brings unique technical challenges — from processing massive datasets in real time to building systems that operate reliably on a global scale.
  • When you work here, your impact is worldwide.
  • We welcome diverse perspectives, encourage curiosity, and build teams that learn from one another.
  • If you’re driven to solve meaningful challenges, we’d love to meet you.

Equal Opportunity

  • The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs.
  • We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
  • The Trade Desk will consider qualified applicants with criminal histories for employment in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring, Ordinance No. 184652.
  • Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
  • As an Equal Opportunity Employer, The Trade Desk is committed to creating an inclusive hiring experience where everyone has the opportunity to thrive.
  • Please reach out to us at accommodations@​thetradedesk.​com to request an accommodation or discuss any accessibility needs you may require to access our Company Website or navigate any part of the hiring process.
  • When you contact us, please include your preferred contact details and specify the nature of your accommodation request or questions.
  • Any information you share will be handled confidentially and will not impact our hiring decisions.