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About the Role
Zynga is seeking a high-velocity, sales-driven Programmatic Sales Manager to accelerate top-line revenue across their programmatic direct media offering. This role focuses on building strategic relationships with Agency Holding Company programmatic leadership, Agency Trading Desks, DSP/SSP demand teams, and Retail Media partners, owning the growth of Programmatic Direct Revenue and co-selling alongside the Account Executive team.
Responsibilities
- Prospect and build top-to-top relationships with Agency Programmatic Leadership and Trading Desks to establish marketplace deals, lead educational sessions, and position Zynga's mobile in-app ecosystem, audience, and programmatic capabilities.
- Own demand-side growth across DSPs, SSPs, and Retail Media networks, educating their commercial teams and driving inclusion in custom buyer packages.
- Partner with Sales Marketing, Yield, and Operations to build proactive, data-driven programmatic packages for agency buyers.
- Continuously monitor deal win rates, floors, and cleared spend to ensure activated Deal IDs translate into actual cleared revenue.
- Serve as the programmatic deal expert for the Direct Sales team, joining key client meetings, navigating buyer tech objections, and structuring winning deal terms.
- Run targeted 1:1 sessions with AEs to identify programmatic opportunities within their key accounts and establish clear action plans.
- Support high-value programmatic RFP/RFI responses, framing in-app audience and ad products in compelling commercial terms.
Requirements
- 5+ Years in Digital/Mobile Ad Sales with at least 3+ years dedicated to pure programmatic sales (PMP, PG, Preferred Deals) in an in-app, mobile, or video environment.
- Proven Closing Track Record: Documented history of personally driving pipeline growth, hitting revenue quotas, and securing mid-to-large programmatic commitments.
- Active Agency, DSP, SSP Network: Existing, strong working relationships across Agency Trading Desks, HoldCo programmatic leads, DSP and SSP demand teams.
- Strong quantitative skills with the ability to mine platform performance data, spot buying trends, and translate analytics into actionable pitches.
- Strong team player who excels at co-selling and navigating matrixed sales environments alongside territory AEs.
- Genuinely energized by where digital advertising is headed and eager to build fluency as the landscape shifts.
Skills
- Programmatic Sales
- Sales Strategy
- Business Development
- Relationship Building
- Data Analysis
- Negotiation
- Co-selling
Location
- Chicago
- New York
Work Type
- Full-time
Experience Level
- 5+ Years
Salary/Compensations
- Chicago: $90,000 - $134,660 per Year
- New York: $100,000 - $140,760 per year
Benefits
- Bonus and/or equity awards
- Eligibility to participate in our 401(K) plan and Employee Stock Purchase Program
- Medical, dental, vision, and basic life insurance coverage
- 14 paid holidays per calendar year
- Paid vacation time per calendar year (ranging from 15 to 25 days) or eligibility to participate in the Company’s discretionary time off program
- Up to 10 paid sick days per calendar year
- Paid parental and compassionate leave
- Wellbeing programs for mental health and other wellness support
- Family planning support through Maven
- Commuter benefits
- Reimbursements for fitness-related expenses
About the Company
- Zynga brings people together through the power of play.
- A global leader in interactive entertainment and a proud label of Take-Two Interactive.
- Games have been downloaded over 6 billion times, connecting players in 175+ countries.
- Diverse game portfolio includes FarmVille™, Words With Friends™, Zynga Poker™, and many more.
- Founded in 2007 and headquartered in California, with teams spanning North America, Europe, and Asia.
Equal Opportunity
- Zynga is proud to be an equal opportunity employer, committed to creating and celebrating diverse thoughts, cultures, and backgrounds.
- Employment is based on substantive ability, objective qualifications, and work ethic, not on protected characteristics.
- Committed to providing necessary support and accommodation to qualified individuals with disabilities, health conditions, or impairments.
- Contact accommodationrequest@zynga.com to request accommodations or for support related to your application.