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About the Role

Define and drive product marketing strategy across data and media products, positioning solutions to win in the advertising and media landscape. Own the product marketing function end-to-end, uniting cross-functional teams for market-leading growth while ensuring product marketing aligns with customer needs and business goals. This role sits at the intersection of product strategy, customer insight, and go-to-market execution, partnering with product, sales, business operations, and marketing teams.

Responsibilities

Define and own product marketing strategy and execution across data and media product lines, ensuring alignment with business priorities and market opportunity.
Partner with the product owner throughout the product lifecycle, from shaping positioning to monitoring performance and refining go-to-market strategy.
Translate product positioning & value proposition into actionable and differentiating language for sales collateral, case studies, and external communications.
Develop and execute go-to-market strategies for product launches, building repeatable playbooks that scale and drive collaboration.
Provide go-to-market support as products evolve, including new features, enhancements, and updates.
Partner with sales, corporate marketing, field marketing, and learning & development to build enablement resources and training programs.
Build and grow the product marketing team in partnership with leadership, assessing structure and capability needs.
Performs other duties as assigned.

Requirements

At least 7 years of product marketing experience, preferably within media, technology or ad tech companies.
Deep understanding of how advertising solutions are planned, bought and sold, including current operations and future trends.
Track record of leading go-to-market strategy for new products and categories, as well as for a broader portfolio of related products.
Able to travel outside of the office 30% of the time for client meetings, corporate meetings, and industry events.
Attendance is an essential function of the job.
Attendance in weekly/monthly meetings is required.
Ability to sit and/or stand at a desk for a minimum of eight (8) hours a day and complete tasks requiring repetitive use of hands.
Ability to see written documents and computer screens, and to adjust focus.
Ability to lift and move items up to 15 pounds.

Skills

Technical Fluency: Comfort with complex product features and capabilities, with the ability to translate them for technical and non-technical audiences alike.
Storytelling & Narrative: Strong storytelling instincts, with a track record of shaping narratives and messaging that translate into compelling sales collateral, case studies, and customer-facing content.
Cross-Functional Collaboration: Demonstrates the ability to align stakeholders across product, sales, and marketing, with a track record of turning that alignment into unified execution.
AI & Emerging Technology: Naturally curious about new AI tools and technologies, with an eagerness to experiment and apply them toward better productivity, collaboration, and decision-making.

Location

New York, NY

Work Type

Regular

Experience Level

7 years of product marketing experience

Education Level

Bachelor’s Degree in Business, Marketing, Communications, Advertising, or a related field required.
Relevant sales, marketing, media, or industry certifications are a plus.

Salary/Compensations

Min: $135,000
Max: $155,000
Bonus eligible, subject to the terms and conditions of the applicable incentive plan.

Benefits

Multiple Medical, Dental, and Vision Plans to choose from
Health Care Spending Accounts (HSA and FSA Options)
Medicare Assistance
Dependent Care Flexible Spending Account
Optional Short Term and Long Term Disability Plans
Company Paid Employee Life and AD&D Insurance
Supplemental Life and AD&D Insurance (Employee/Spouse/Child)
Voluntary Benefits: Critical Illness, Accident, Identity Theft Protection, Legal Assistance, and Pet Insurance
Pre-Tax Commuter Spending Account
Employee Assistance Program (EAP)
401(k) Savings Plan with company match
Paid Time Off (Accrued Vacation and Sick Plans)
Free Digital Gym Membership and Discounted Memberships
Professional Development Opportunities
Employee Resource Groups

About the Company

Clear Channel Outdoor is an equal opportunity workplace.
Our goal is to foster an inclusive environment where we celebrate you as you are, and value your growth and passion.
Our organization participates in E-Verify.

Equal Opportunity

As an equal opportunity workplace, we believe that being your authentic self enables us to deliver innovative advertising solutions while enhancing our communities.
The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.