Impress employers and recruiters.
Choose from hundreds of resume examples.

Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

Ocean is building the future of email security with an agentic security platform. This role will build the growth engine from the ground up, owning the entire digital presence and funnel from discovery to pipeline generation. You will have significant freedom to experiment and drive results in a rapidly growing market.

Responsibilities

• Own the growth engine, including the digital and growth funnel from first touch through conversion and pipeline.
• Identify areas of success, failure, and opportunity within the funnel.
• Build systems, programs, experiments, and processes to continuously improve performance.
• Own the website as a key growth asset, partnering with design, product, and engineering to enhance messaging, UX, conversion, content, and performance.
• Drive demand through paid and organic digital channels, developing hypotheses, launching campaigns, measuring results, and optimizing for pipeline.
• Own SEO and AEO strategy, content, technical foundation, and experimentation to increase discoverability and authority.
• Build the content distribution engine, partnering with product marketing and content teams to ensure distribution and discovery of insights and stories.
• Own and optimize email and lifecycle programs, including newsletters, nurtures, product communications, and campaign communications.
• Develop segmentation, journeys, testing, and personalization to convert interest into engagement and engagement into pipeline.
• Own conversion optimization by analyzing the journey from traffic to conversion to opportunity, identifying friction, and running experiments.
• Build a rigorous growth measurement framework across traffic, engagement, conversion, pipeline, and revenue.
• Create a culture of testing by developing hypotheses, launching quickly, learning from data, and iterating.
• Own key relationships with Sales, creative agencies, and external partners, ensuring clear direction and accountability.
• Act as a connector and driver across teams and partners to remove obstacles and ensure work progresses.
• Help determine the right tools, systems, processes, and partners needed to scale the growth function.

Requirements

• Built growth and demand programs in a B2B technology or cybersecurity startup.
• Proven ability to turn digital attention into measurable business results.
• Significant growth, demand generation, or digital marketing experience in a B2B technology startup.
• Cybersecurity experience strongly preferred.
• Understanding of technical buyers and complex sales cycles.
• Accountability for moving people from awareness through conversion toward pipeline.
• Thinking in terms of traffic, conversion, velocity, pipeline, and revenue.
• Strong website ownership experience, understanding its role as a growth engine.
• Expertise in messaging, UX, conversion, content, analytics, and ongoing website optimization.
• Deep expertise in paid acquisition and digital demand generation.
• Ability to develop channel strategy, manage budgets, build campaigns, test creative and audiences, and optimize toward business outcomes.
• Strong SEO and AEO knowledge, understanding evolving search landscapes and AI-driven discovery.
• Ability to build an authoritative digital presence.
• Exceptional analytical instincts, ability to identify funnel constraints and determine next tests.
• Ability to connect marketing activity to pipeline and revenue.
• Strong experimentation mindset, comfortable forming hypotheses, testing, learning, and iterating.
• Comfortable making decisions with imperfect information and moving quickly.
• Hands-on execution skills, ability to work independently to get things done.
• Strong technical curiosity and ability to work with technical teams.
• Exceptional digital instincts and understanding of compelling digital experiences.
• AI super-user, constantly experimenting with new AI tools.
• Startup experience and a builder mentality.
• Comfortable owning a broad surface area and building systems that don't exist yet.
• Part marketer, part operator, part analyst, and part growth hacker.
• Excited about both creative and numbers.
• Understanding that brand and performance are interconnected.
• Intense curiosity about customers, product, market, technology, and data.
• Strong opinions, but empirical approach, willing to kill ideas based on data.
• Enjoyment of building and tackling new challenges.

Skills

• Growth Marketing
• Demand Generation
• Digital Marketing
• Website Ownership
• Paid Acquisition
• SEO
• AEO
• Content Distribution
• Email Marketing
• Lifecycle Marketing
• Conversion Optimization
• Data Analysis
• Experimentation
• AI Tools
• B2B Marketing
• Cybersecurity Marketing

Location

• Remote

Work Type

• Full-time

Experience Level

• Mid-level
• Senior-level

About the Company

• Ocean is building the future of email security with an agentic security platform.
• The company addresses the increasing threat of AI-driven targeted phishing and social engineering attacks.
• Ocean's agents investigate suspicious emails by understanding context, following evidence, and explaining findings.
• Founded in 2024 by Shay Shwartz and Oran Moyal, with expertise in sophisticated email attacks.
• Protects hundreds of thousands of mailboxes and analyzes over a billion emails monthly for companies like Kayak and Headspace.
• Backed by $28M from Lightspeed Venture Partners, Picture Capital, Cerca Partners, and other industry operators.
• Operating in an enormous market with a rapidly changing category and fast growth.