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About the Role

The Senior Strategist will develop strategic, insight-led solutions for complex and high-investment pitches by integrating client objectives, audience insights, cultural intelligence, and company capabilities to create compelling proposals that help brands authentically connect with diverse audiences at scale. Reporting to the SVP, Brand Solutions, this role partners closely with Sales and cross-functional teams throughout the pitch process, bringing a strong strategic perspective to translate briefs into thoughtful, differentiated solutions grounded in client and audience needs.

Responsibilities

Lead the strategic development of complex, high-investment RFPs and proactive opportunities, owning the solution from brief interpretation through final pitch.
Translate client business objectives, audience intelligence, cultural insights, category dynamics, and market trends into clear strategic opportunities and compelling pitch narratives.
Develop strategic and creative territories for pitches, translating insights into high-level concepts and ideas that can live across branded content, creators, social, experiential, editorial, and media.
Architect integrated solutions across My Code's capabilities, identifying the right combination of media, branded content, creator, experiential, research, data, and cultural expertise to address client needs.
Partner closely with Studio and Creative teams to evolve early-stage concepts into fully developed creative ideas and executions, ensuring a clear through-line from client challenge to insight, strategy, idea, and activation.
Collaborate across Sales, Studio, Product Marketing, Planning, the Intelligence Center, Editorial, and other cross-functional teams to develop integrated, executable solutions.
Serve as a strategic voice in client and agency presentations, clearly articulating the cultural insight, strategic rationale, creative idea, and value proposition behind My Code's recommendations.
Develop category, audience, and cultural points of view that help Sales anticipate client needs, strengthen proactive conversations, and position My Code upstream of the brief.
Review pitch wins, losses, and client feedback to identify actionable learnings that strengthen future proposals and Brand Solutions best practices.
Contribute to the evolution of My Code's pitch frameworks, case studies, strategic tools, and go-to-market approach.

Requirements

6+ years of experience in brand strategy, creative strategy, integrated marketing, media, advertising or a related field, ideally within a publisher, media company, or creative agency.
Demonstrated experience leading RFPs, proactive pitches, and strategic proposals for major brands and agencies.
Strong ability to translate client needs, audience insights, cultural intelligence, market trends, and data into clear strategic recommendations and compelling narratives.
The ability to develop ideas independently while collaborating with creative teams to further develop and bring those ideas to life.
Experience developing integrated solutions across capabilities such as digital media, branded content, creators, social, experiential, editorial, research, and audience solutions.
Strong understanding of the advertising and media landscape.
Strong commercial instincts and an understanding of how strategy, creativity, media, and audience insights work together to drive revenue and client growth.
Exceptional communication and presentation skills, with the ability to confidently present strategic and creative recommendations to internal stakeholders, clients, and agencies.
Ability to lead cross-functional work streams, navigate multiple priorities, and move complex pitches forward in a fast-paced environment.
Deep curiosity and understanding about culture, communities, consumer behavior, and the forces shaping the next generation of growth audiences.
Be a leader and embrace our team's core values: Culture First, Play Like a Team, Pave The Way, Care, and Think Big.

Skills

Brand strategy
Creative strategy
Integrated marketing
Media
Advertising
RFP leadership
Strategic proposal development
Audience insights translation
Cultural intelligence
Market trend analysis
Strategic recommendation development
Narrative creation
Independent idea development
Creative collaboration
Integrated solution development
Digital media
Branded content
Creator marketing
Social media strategy
Experiential marketing
Editorial strategy
Research utilization
Audience solutions
Advertising landscape understanding
Media landscape understanding
Commercial instincts
Communication skills
Presentation skills
Cross-functional leadership
Priority navigation
Cultural understanding
Community understanding
Consumer behavior analysis

Location

NYC office

Work Type

Hybrid
Onsite (Tuesday, Wednesday, Thursday)

Experience Level

Senior

Salary/Compensations

$110,000 — $115,000

Benefits

Invests in benefits
Invests in physical well-being
Invests in mental well-being
Invests in long-term career trajectory

About the Company

Leading media company and marketing agency for growth audiences, the fastest-moving and most culturally influential consumer segments in the U.S.
Defines growth audiences by expanding economic power, cultural influence, and market impact across generations.
Core engine is listening intently to audiences shaping tomorrow.
MBE-certified business.
Three-time Inc. 5000 honoree.
Home to celebrated media brands and creative agency teams.
Culturally nuanced campaigns have won elite industry accolades—including Cannes Lions, Clios, Webbys and ANA Multicultural Excellence Awards.
Placed on Digiday’s 2026 Top Workplaces list.
Nominated for Best Wellness Program at the Digiday WorkLife Awards.
Majority-owned by Ariel Alternatives LLC's Project Black, which aims to scale businesses to serve as suppliers-of-choice to Fortune 500 companies.

Equal Opportunity

My Code is proud to be an Equal Opportunity and Affirmative Action employer.
Does not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Considers qualified applicants with criminal histories consistent with applicable federal, state, and local law.
Committed to providing reasonable accommodations for candidates with disabilities during our recruiting process.