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About the Role

As a Senior Consultant, Marketing Strategy & Transformation, you will help clients transform how they go to market by designing and implementing modern, data-driven, and technology-enabled marketing organizations built for growth. You will lead workstreams within large transformation programs and independently deliver smaller engagements end-to-end, focusing on marketing operating model design, activation, and execution. You will collaborate with frog and Capgemini Invent teams across strategy, data, and technology to deliver integrated outcomes.

Responsibilities

Contribute to the delivery of marketing transformation engagements by supporting defined workstreams and project components.
Support the design and implementation of marketing operating models, including organization structure, governance, processes, and ways of working.
Develop components of data-driven marketing strategies across segmentation, targeting, personalization, and lifecycle engagement.
Translate client challenges into structured analyses, insights, and practical recommendations with guidance from senior team members.
Support MarTech strategy and enablement initiatives (e.g., Salesforce, Adobe) and assist with AI-enabled marketing use cases in collaboration with data and technology teams.
Collaborate with cross-functional teams and support client deliverables, proposals, and presentations to ensure high-quality outcomes.

Requirements

3-7 years of relevant experience in consulting, digital services, or industry roles.
Experience in marketing strategy, marketing transformation, or customer engagement, ideally within a consulting environment.
Proven ability to lead workstreams and deliver engagements independently, end-to-end.
Strong expertise in marketing operating model design and implementation.
Experience working across strategy, data, and technology teams.
Strong consulting skillset, including structured problem solving, executive communication, and stakeholder management.
Experience managing and developing team members.

Skills

AI literacy, including core AI and generative AI concepts, and their application to enterprise transformation.
Ability to identify and support AI-enabled opportunities that improve business outcomes and delivery effectiveness.
Experience working in AI-augmented ways of working to enhance research, analysis, and solution development.
Collaboration across strategy, technology, data, and design to enable AI-driven solutions.
Solid understanding of responsible AI principles such as ethics, privacy, security, and governance.
Curiosity and a continuous learning mindset around emerging AI capabilities and their practical application in client environments.
Marketing operating model design and implementation.
Understanding of modern marketing ecosystems, including MarTech platforms (e.g., Salesforce, Adobe), customer data, segmentation, personalization, and omnichannel engagement and campaign execution.
Structured problem solving.
Executive communication.
Stakeholder management.

Experience Level

Senior

Education Level

Bachelor's degree required
Advanced degree (e.g., MBA) preferred

Salary/Compensations

$100,000 - $160,000

Benefits

Paid time off based on employee grade (A-F), defined by policy: Vacation: 12-25 days, depending on grade, Company paid holidays, Personal Days, Sick Leave
Medical, dental, and vision coverage (or provincial healthcare coordination in Canada)
Retirement savings plans (e.g., 401(k) in the U.S., RRSP in Canada)
Life and disability insurance
Employee assistance programs
Other benefits as provided by local policy and eligibility

About the Company

frog partners with customer-centric enterprises to drive sustainable growth by building and orchestrating experiences at scale—powered by data and technology.
We invent market-defining business models, products, services, and brand experiences that touch hearts and move markets.
Joining frog means becoming part of the “pond,” a global network of studios with strong in-person and virtual cultures.
Our teams are curious, collaborative, and courageous, united by a shared passion for improving the human experience.
We value inclusion, flexibility, humor, and community as much as performance and outcomes—and empower our people to Make Your Mark on every project, in every studio, and in the world at large.
Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society.
It is a responsible and diverse group of 340,000 team members in more than 50 countries.
With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs.
It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, generative AI, cloud and data, combined with its deep industry expertise and partner ecosystem.

Equal Opportunity

Capgemini is an Equal Opportunity Employer encouraging inclusion in the workplace.
Capgemini also participates in the Partnership Accreditation in Indigenous Relations (PAIR) program which supports meaningful engagement with Indigenous communities across Canada by promoting fairness, accessibility, inclusion and respect.
We value the rich cultural heritage and contributions of Indigenous Peoples and actively work to create a welcoming and respectful environment.
All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status or any other characteristic protected by law.
Capgemini is committed to providing reasonable accommodation during our recruitment process. If you need assistance or accommodation, please reach out to your recruiting contact.