Director, Brand & Content Strategy at Altus Group | CA | Rezi

Director, Brand & Content Strategy at Altus Group

Director, Brand & Content Strategy

Altus Group · CA

4 days ago

Director, Brand & Content Strategy

Altus Group · CA

4 days ago
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About the Role

We are hiring a Director, Brand & Content Strategy to lead the development and execution of Altus Group’s global brand narrative and content strategy. You will shape how we tell the Altus story across markets, audiences, and channels, connecting our corporate brand with our product strategy, proprietary data, industry expertise, and market insights.

Responsibilities

  • Shape the global brand narrative, defining and evolving brand positioning, category narrative, value proposition, tone of voice, and messaging architecture.
  • Lead the content strategy, developing and executing an integrated global content strategy and editorial plan aligned with business priorities.
  • Turn expertise and insights into compelling stories by partnering with various teams to uncover differentiating ideas and translate complex information into relevant narratives.
  • Set the standard for content by providing strategic and editorial direction, reviewing and editing work for clarity, quality, and brand consistency.
  • Build a scalable content engine by establishing workflows, governance, tools, and processes for content development and distribution.
  • Measure and evolve the strategy by defining KPIs, using performance data, and adapting to evolving areas like AI, AEO, search, and social platforms.
  • Lead and influence the Brand and Content team, building strong partnerships across the organization and presenting recommendations to senior leaders.

Requirements

  • Led brand and content strategy in a complex organization, ideally within a B2B, SaaS, technology, data-driven, or similarly evolving environment.
  • Strong ability to build a differentiated narrative, translate strategy into compelling storytelling, and create consistency across audiences, markets, and channels.
  • Strong writer and editor with a sharp eye for clarity, relevance, and credibility.
  • Ability to take complex ideas, product positioning, proprietary data, and subject matter expertise and turn them into accessible narratives.
  • Experience defining meaningful KPIs, interpreting content and channel performance, and using insights to evolve strategy.
  • Understanding of how shifts in search, AI, social media, and content consumption are changing how organizations reach and engage audiences.
  • Experience leading and developing people, setting direction, creating clarity, and empowering others.
  • Ability to balance strategic leadership with hands-on execution.
  • Experience building trusted relationships across Product Marketing, Digital Marketing, PR, Research, Sales, subject matter experts, and senior leadership.
  • Executive presence and judgment to communicate recommendations, navigate competing perspectives, and create alignment.
  • Experience establishing workflows, managing multiple priorities and stakeholders, overseeing budgets and external resources.
  • Experience using content management and performance tools to bring greater visibility, consistency, and accountability to the work.

Skills

  • Brand narrative development
  • Content strategy
  • Editorial judgment
  • Strategic thinking
  • Analytical mindset
  • Leadership
  • Cross-functional influence
  • Operational rigour
  • AI
  • AEO
  • Search
  • Social media
  • Content consumption trends

Location

  • Remote-first
  • Greater Toronto Area (preferred)

Work Type

  • Remote
  • In-person collaboration as needed

Experience Level

  • Director-level

Salary/Compensations

  • $180,000 - $195,000

Benefits

  • Competitive compensation
  • Incentive and bonus plans
  • Total rewards package prioritizing mental, physical, and financial well-being
  • Professional learning opportunities
  • Access to Altus Intelligence Academy (over 150,000 hours of learning content)
  • Flexibility through Activity-Based Work model

About the Company

  • Altus Group is an industry that is transitioning for greatness.
  • We offer boundless opportunities in a rapidly growing global business.
  • We provide mentorship from the best and brightest in CRE.
  • We offer access to our Altus Intelligence Academy.
  • We provide the chance to work with the best data sets, tools and technology in the industry.

Equal Opportunity

  • Altus Group is committed to fostering an inclusive work environment where all clients and employees feel welcomed, accepted and valued.
  • We provide an atmosphere free from barriers to promote diversity, equity, and inclusion, and encourage equal opportunities for all employees.
  • We’re seeking candidates with diverse experiences and provide accessible candidate experiences throughout the selection process.
  • If you need accommodation, please contact us at accessibility@altusgroup.com or +1 888 692 7487.