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About the Role

The Media Buyer negotiates with media vendors to secure the most cost-effective delivery of campaign objectives, balancing price with quality. This role involves strategic campaign execution in TV, CTV, and Radio within a team environment, requiring analytical skills, math proficiency, and strong attention to detail. The ideal candidate is well-informed about the TV, Radio, and CTV landscape, including programming, trends, formats, and ownership.

Responsibilities

• Negotiate approved executions for TV (including linear optimized), Radio & CTV.
• Collaborate with specialty teams to identify and implement efficient business practices.
• Liaise with media vendors on tactical aspects of media buys to achieve campaign objectives or fulfill client requests.
• Manage media vendor contracts, insertion orders, and any resulting revisions.
• Input broadcast/CTV media buys.
• Actualize media spending.
• Assist with financial tasks.
• Train media assistants.
• Prepare and develop routine and custom reports using PowerPoint & Excel.
• Utilize all media-related systems, including DDS and buying platforms.
• Conduct media research using nLogic.

Requirements

• Minimum of 2+ years of media buying experience.
• Proficiency in media systems.
• Strong analytical and math proficiency skills.
• Solid verbal and written communication skills.
• Technical proficiency, particularly with Excel, Word, and PowerPoint.
• Demonstrated critical thinking and problem-solving abilities.
• Ability to work successfully in a team, manage multiple projects, and meet tight deadlines under pressure.
• Detail-oriented with the ability to produce accurate work product.

Skills

• Media negotiation
• TV buying
• CTV buying
• Radio buying
• Excel
• Word
• PowerPoint
• DDS
• Buying platforms
• nLogic
• Analytical skills
• Math proficiency
• Communication skills
• Critical thinking
• Problem-solving
• Attention to detail

Location

• Canada

Work Type

• Full-time

Experience Level

• 2+ years

Education Level

• Associate Degree in Media
• Bachelor's degree preferred

Salary/Compensations

• $50k- 55k per year

Benefits

• 3 weeks minimum vacation to start
• Additional long weekend Publicis days
• Holiday closures
• Birthday off
• Free Headspace memberships
• Wellness credits
• Technology credits
• Market leading savings plan
• Market leading benefit and incentive programs

About the Company

• Zenith is the ROI Agency with over 6,000 specialists across 95 markets offering capabilities in Media, Data, Technology, Commerce, and Content.
• Zenith is part of Publicis Media, the media arm of Publicis Groupe.
• Publicis Media Canada is Great Places to Work™ certified and recognized with Best Workplaces™ for Today’s Youth.
• They foster a diverse work environment that respects and supports individual contributions and opinions.
• They strive to provide programs that matter to employees personally, with the ability to choose and modify them to suit their lifestyle.

Equal Opportunity

• We’re committed to building a diverse and inclusive workplace.
• Accommodations are available throughout the hiring process upon request.
• Zenith is an equal opportunity employer and we welcome and encourage applications from all interested parties.
• Accommodations are available, upon request, for all stages of the interview and employment process for those with a disability or medical need during any stage of the recruitment process.