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About the Role

As an Online Reputation Management (ORM) Specialist at PLACE, you will protect and elevate brand perception across search, social, and AI platforms. This role offers the opportunity to shape the backbone of a hypergrowth startup, partnering with executives to ensure accurate and helpful content.

Responsibilities

• Own day-to-day content creation and monitoring across social, web properties, and video for assigned brands.
• Take accountability for sentiment, visibility, and content accuracy metrics across your brand set.
• Execute against the ORM/AEO strategy and processes, proactively flagging gaps or issues.
• Monitor brand representation across AI answer engines and flag notable shifts.
• Coordinate with contractors and virtual assistants on content execution and quality.
• Build and maintain reporting dashboards tracking sentiment, visibility, and content performance.
• Deliver regular sentiment, visibility, and performance reports to stakeholders and brand marketing teams.
• Partner with marketing teams across brands on content needs and messaging alignment.
• Support editorial review of externally branded content to ensure authenticity and credibility.

Requirements

• 3-6 years of marketing, content, or social media experience.
• Demonstrated ability to manage multiple projects simultaneously, each with their own deliverables and KPIs.
• A track record of owning outcomes, not just tasks — you follow through and hit your metrics.
• A data-driven approach to decision-making.
• A continuous-improvement mindset toward process and results.
• Strong organizational skills, with comfort working within established processes and improving them.
• Strong writing and editorial judgment.
• Familiarity with SEO/AEO concepts.
• Experience with reporting/dashboard tools (BigQuery or similar) is a plus.
• Real estate industry experience is a plus.

Skills

• SEO/AEO concepts
• Content creation
• Content monitoring
• Social media management
• Data analysis
• Reporting
• Editorial judgment
• Project management
• AI answer engines (ChatGPT, Perplexity, Gemini, Claude)

Location

• Remote

Work Type

• Full-time

Experience Level

• Mid-level

Salary/Compensations

• $65,000-$75,000/year

Benefits

• PTO as needed
• Comprehensive insurance coverage
• 401(k) match
• Stock option grants
• Stock purchase plan

About the Company

• PLACE is a category-defining company at the intersection of real estate, technology, business services, and the consumer.
• We are a profitable, hypergrowth startup on the path to an IPO.
• We believe people do their best work when they’re trusted, supported, and surrounded by others who are equally driven.
• Every team member is an owner, building the “PLACE” they are proud to call “my company.”