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About the Role
Pigment is seeking a Partner Marketing Manager to build and scale partner marketing initiatives with ISV, CSP, and System Integrator partners. This role involves developing and executing go-to-market programs to drive enterprise adoption of Pigment through strategic partnerships. You will create executive-level marketing campaigns, collaborate with Product Marketing on joint value propositions and messaging, and act as a liaison between Pigment's partner organization and marketing teams to ensure high-impact program execution for pipeline and revenue growth.
Responsibilities
- Design and execute comprehensive go-to-market programs with major cloud partners (Google Cloud, AWS, Azure) focusing on enterprise customer acquisition.
- Develop joint marketing campaigns targeting C-suite and senior decision-makers, creating compelling narratives around AI transformation and business value.
- Build partner messaging frameworks and create enablement materials (pitch decks, solution briefs, case studies, demo scripts) in collaboration with Product Marketing.
- Oversee end-to-end campaign execution with partners and marketing teams, coordinating across product marketing, demand generation, field marketing, and events.
- Participate as a key stakeholder in joint business planning processes with key partners, including quarterly planning, campaign calendars, and success metrics.
- Collaborate with partner leadership and partner sales managers to identify priority customer or partner accounts.
- Build scalable processes and playbooks, and develop a partner marketing content library and resource center.
- Track, measure, and report on partner marketing performance, including partner-sourced pipeline, influenced revenue, and campaign ROI.
- Represent Pigment at partner events, executive briefings, and industry conferences.
- Think strategically about long-term partner relationships while executing flawlessly on campaigns, events, and enablement initiatives.
- Balance relationship-building with measuring marketing impact to drive measurable business outcomes.
Requirements
- 5+ years of marketing experience, with significant focus on partner marketing in B2B technology environments.
- Deep expertise building and executing partner marketing programs with cloud partners in a startup or scale-up environment.
- Experience working for a late-stage, hypergrowth or pre-IPO technology company is required.
- Strong understanding of enterprise buyer journeys and ability to create marketing programs that resonate with C-level executives.
- Proven ability to manage complex, cross-functional initiatives with multiple stakeholders.
- Excel at building trusted relationships with product marketing and GTM teams.
- Highly organized and detail-oriented, with demonstrated ability to manage multiple programs simultaneously.
- Excellent written and verbal communication skills, with experience creating executive-level content and presentations.
- Data-driven and comfortable tracking marketing metrics, analyzing performance, and optimizing programs.
- Thrive in fast-paced, high-growth environments and are comfortable with ambiguity and changing priorities.
- Possess a 'get it done' mentality and are willing to jump in wherever needed.
Skills
- Partner Marketing
- Go-to-Market Programs
- B2B Technology Marketing
- Cloud Partner Marketing
- Enterprise Marketing
- C-level Engagement
- Cross-functional Initiative Management
- Relationship Building
- Data Analysis
- Program Management
- Content Creation
- Executive Communication
Location
- New York
- Toronto
- San Francisco
- Austin
Work Type
- Full-time
Experience Level
- 5+ years
Salary/Compensations
- $150,000 - $180,000
About the Company
- Pigment is the AI-powered business planning and performance management platform built for agility and scale.
- We connect people, data, and processes in one intuitive, feature-rich solution, empowering every team—from Finance to HR—to build, adapt, and align strategic plans in real time.
- Founded in 2019, Pigment is one of the fastest-growing SaaS companies globally.
- Industry leaders like Unilever, Snowflake, Siemens, and DPD use Pigment daily to make more informed decisions and confidently navigate any scenario.
- With a team of 600+ across Paris, London, New York, Toronto, San Francisco and Austin, we've raised nearly $400M from top-tier investors.
- Named a Visionary in the 2024 Gartner® Magic Quadrant™ for Financial Planning Software.
- At Pigment, we take smart risks, celebrate bold ideas, and challenge the status quo—all while working as one team.
- We are driven by innovation and ready to make an impact at scale.