Online Marketing Manager:in - Social Media (m/f/d) - Berlin at EN - Online Birds GmbH | BE, DE | Rezi

Online Marketing Manager:in - Social Media (m/f/d) - Berlin at EN - Online Birds GmbH

Online Marketing Manager:in - Social Media (m/f/d) - Berlin

EN - Online Birds GmbH · BE, DE

4 days ago

Online Marketing Manager:in - Social Media (m/f/d) - Berlin

EN - Online Birds GmbH · BE, DE

5 days ago
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About the Role

Develop and implement holistic social media strategies for hotel clients, including content creation, community management, and campaign optimization. This role involves cross-departmental collaboration, client workshops, and leveraging AI tools for innovative solutions.

Responsibilities

  • Develop and implement holistic social media strategies for hotel clients.
  • Conceptualize and create organic social content, including editing, copywriting, and visual design.
  • Strategically integrate paid social media initiatives.
  • Create and manage editorial calendars.
  • Oversee community management.
  • Conduct performance analyses of social media campaigns.
  • Plan, design, and optimize social ads campaigns, including budget responsibility.
  • Collaborate with SEO, content, web, and performance teams for integrated client solutions.
  • Lead workshops and strategy meetings with clients.
  • Evaluate campaigns, prepare reports, and derive actionable optimization measures.
  • Scout new platforms, AI tools, and content formats and integrate them into work.

Requirements

  • Hold a completed degree (e.g., in Business Administration, Media, Information Sciences, Tourism Management) or a comparable qualification.
  • Possess at least 2–3 years of experience in social media marketing.
  • Experience in the hospitality industry, tourism sector, or an agency environment is ideal.
  • Experience in independently managing clients or working on interdisciplinary projects is a plus.
  • Strong expertise in social media ads, tracking, KPIs, and reporting.
  • Be creative, excel at storytelling, and be confident using tools such as Canva, InDesign, and MS Office.
  • Be fluent in German and English, both written and spoken.
  • Be passionate about AI tools and new technologies, bring your own use cases, and leverage AI far beyond ChatGPT.
  • Be hands-on, innovative, and enthusiastic about trends, travel, and hospitality.
  • Think strategically, execute effectively, and possess strong analytical skills.
  • Enjoy taking responsibility, actively share knowledge with colleagues, and be strong in consulting, well-organized, and team-oriented.

Skills

  • Social Media Strategy
  • Social Media Execution
  • Content Creation (Organic & Paid)
  • Editing
  • Copywriting
  • Visual Design
  • Community Management
  • Social Ads Campaigns
  • Budget Management
  • Cross-Departmental Collaboration
  • Client Workshops
  • Performance Analysis
  • Reporting
  • AI Tools
  • Trend Awareness
  • Storytelling
  • Canva
  • InDesign
  • MS Office
  • Consulting
  • Organization
  • Teamwork

Location

  • Munich
  • Berlin
  • Lisbon
  • Innsbruck

Work Type

  • Home Office Arrangement
  • Flexible working hours
  • Independent & autonomous work

Experience Level

  • 2-3 years of experience in social media marketing

Education Level

  • Completed degree (e.g., in Business Administration, Media, Information Sciences, Tourism Management) or a comparable qualification

Benefits

  • Home office arrangement (tailored to the role)
  • Flexible working hours with core working hours from 10:00 - 16:00
  • Scope for independent & autonomous work
  • Own training budget
  • Internal development opportunities
  • Travel Industry Card with numerous hotel and other travel benefits
  • Subsidy for the Germany ticket (€46,55)
  • Subsidy for the EGYM Wellpass company fitness programme
  • Direct access to a platform with mental health offers
  • Exciting team events
  • Joint "night flights"
  • Structured and personalized onboarding process
  • Regular feedback meetings

About the Company

  • Locations in the heart of Munich, Berlin, Lisbon & Innsbruck
  • Incredibly warm and welcoming working atmosphere
  • International and highly professional team
  • Opportunity to work with various AI tools and develop new ideas and solutions
  • Clear home office arrangement (tailored to the role)
  • Flexible working hours with core working hours from 10:00 - 16:00
  • Plenty of scope for independent & autonomous work
  • Own training budget and internal development opportunities
  • A Travel Industry Card with numerous hotel and other travel benefits
  • A subsidy of €46,55 for the Germany ticket OR a subsidy for the EGYM Wellpass company fitness programme
  • Direct access to a platform with mental health offers to sustainably increase well-being and resilience
  • Exciting team events and joint "night flights"
  • Structured and personalized onboarding process
  • Regular feedback meetings

Equal Opportunity

  • We value diversity and therefore welcome all applications - regardless of gender, nationality, ethnic and social origin, religion/belief, disability, age and sexual orientation and identity.