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About the Role

We are seeking an experienced Director of Marketing to lead and coach our Account Director team during a period of maternity cover. This senior management role focuses on developing Account Directors, overseeing client results, and improving strategy quality. You will report to the CEO and actively contribute to agency operational improvements.

Responsibilities

• Lead and develop Account Directors, focusing on coaching them in strategy, client management, commercial thinking, and team leadership.
• Conduct regular 1:1s, team meetings, and performance reviews.
• Assist Account Directors in resolving complex client, team, and strategic challenges.
• Establish clear expectations for quality, ownership, and client performance.
• Identify capability gaps and develop practical coaching and development plans.
• Support Account Directors with difficult conversations, client escalations, and performance issues.
• Foster a culture of accountability while ensuring the team feels supported.
• Provide senior oversight of the client portfolio, ensuring strategies yield meaningful results.
• Regularly review client performance and key account metrics.
• Challenge Account Directors on strategy, results, and commercial opportunities.
• Identify at-risk accounts and determine necessary changes.
• Engage in significant client escalations and senior stakeholder discussions.
• Support Account Directors in developing strong, commercially sound client strategies.
• Ensure consistent delivery against client expectations and KPIs.
• Collaborate with specialist teams (paid media, content, creative, web, SEO) for integrated activity.
• Provide the leadership team with a clear overview of the client portfolio and AD team.
• Report on client performance, retention, risks, and opportunities.
• Identify trends across accounts and translate them into actionable steps.
• Flag delivery, resourcing, or client risks early.
• Provide insights into team performance, capacity, and development.
• Contribute to senior leadership discussions on agency growth and priorities.
• Identify opportunities to improve client processes, strategy development, and delivery.
• Enhance how Account Directors plan, prioritize, and communicate.
• Introduce improved methods for measuring and managing client success.
• Assist in improving internal processes, systems, and ways of working.
• Share best practices across the AD team.
• Collaborate with the wider leadership team to address operational challenges during scaling.

Requirements

• 10+ years of marketing experience.
• 3+ years of experience working in a marketing agency.
• 3+ years of experience managing and developing marketing leaders or client/account leads.
• Experience managing a team of 5+ people.
• Strong experience in B2B marketing, ideally within SaaS or technology.
• Experience managing client-facing teams and senior client relationships.
• Strong understanding of demand generation and channel integration.
• Experience overseeing marketing strategies and performance across multiple clients.
• Strong commercial and analytical understanding, with the ability to interpret performance data.
• Excellent communication skills and confidence working with senior stakeholders.
• Proven track record of coaching, developing, and holding high-performing teams accountable.
• Experience leading Account Directors, Client Directors, Client Partners, or similar senior client-facing roles.
• Previous experience as a Marketing Director, Client Services Director, Head of Client Services, Group Account Director, or similar.
• Experience in a fast-growing agency environment.
• Experience improving agency processes and ways of working.
• Experience working closely with a senior leadership team.
• Strong understanding of SaaS demand generation and the B2B buying journey.
• Ability to move between detail and the bigger picture.
• Commercially minded, calm under pressure, and comfortable making decisions.
• Natural coaching ability, adept at asking good questions, and holding people to high standards without micromanaging.

Skills

• Marketing leadership
• Team development
• Client management
• Commercial thinking
• Strategic planning
• Performance analysis
• Communication
• Stakeholder management
• Coaching
• Accountability
• Demand generation
• B2B marketing
• SaaS marketing
• Agency operations
• Process improvement

Location

• London Hybrid
• Remote within the UK

Work Type

• 12-month fixed-term contract
• Maternity cover
• Hybrid
• Remote

Experience Level

• Senior management
• 10+ years experience
• 3+ years agency experience
• 3+ years management experience

Benefits

• 25 days holiday plus bank holidays
• New MacBook
• Quarterly staff parties
• Monthly team quiz with cash prizes
• Free tea, coffee and beer at the office

About the Company

• Rocket SaaS is redefining B2B marketing agencies by partnering with SaaS companies to build end-to-end demand generation strategies for predictable growth.
• The company values curiosity, ownership, and collaboration.
• Rocket SaaS has experienced organic growth through client referrals and a reputation for delivering measurable results.